Edtech.com's Summary

Speak is hiring a Head of US Growth to lead and execute marketing strategies that grow the consumer business and launch new markets. The role includes owning growth performance metrics, identifying major market opportunities, collaborating with cross-functional and global teams, and developing the US market with a blend of centralized strategy and localized execution.

Highlights

Own growth performance and strategic initiatives across the US and other tier 1 English-speaking markets.
Develop and implement marketing strategies to increase brand awareness and user acquisition.
Drive content creation, creative development, and localization to ensure market relevance.
Collaborate with central marketing and product/engineering teams to align efforts and communicate market-specific needs.
Coach and mentor team members to build a high-performing marketing team.
Require 7-10 years of experience in tech startups with a focus on US market growth and proficiency in analytics.
Strong leadership skills and ability to partner across markets and disciplines.
Compensation ranges from $175K to $250K with equity options.
Company serves language learners across 40+ countries and 15+ languages, backed by over $150M in venture funding.
Passion for Speak’s mission to reinvent language learning with AI-powered tutoring.

Head of US Growth Full Description

About us

Our mission is to reinvent the way people learn, starting with language.

Learning a language can change a life by opening doors to new cultures, careers, and communities. Two billion people around the world are actively trying to learn a language, but the best way to learn (one-on-one tutoring) is hard to access at scale and hasn’t been meaningfully improved in decades. Speak is building a human-level, AI-powered tutor in your pocket: a conversation-first experience that lets learners actually speak, get instant feedback, and progress through carefully designed lessons. The result is a complete path from beginner to confident speaker across multiple languages.

Speak first launched in South Korea in 2019, where Speak has now become the number one language learning app, and we now serve learners across many markets and 15+ languages. Speak is one of the world’s leading AI companies, with over $150m raised in venture investment from OpenAI, Accel, Founders Fund, Khosla Ventures, and more, with a distributed team across San Francisco, Seoul, Tokyo, Taipei, and Ljubljana.

About this role

As the Head of US Growth, you will be responsible for growing our consumer business, launching new markets and leading marketing both in terms of strategy and hands-on execution. Speak has quickly become one of the top language learning apps in Asia. We’ve begun replicating this success at a smaller scale across tier 1 western markets, and we’re looking for a leader that can effectively balance our centralized playbook with domestic market needs to drive growth.

What you’ll be doing

Own growth performance of the US market, and other tier 1 English speaking markets, across all key metrics
Identify the biggest growth opportunities and lead strategic initiatives for the US market
Develop and implement comprehensive marketing strategies to increase both brand awareness as well as more targeted user acquisition
Help drive content creation, creative development, and localization efforts to ensure relevance
Collaborate with the central marketing team and other markets to ensure alignment and leverage best practices
Communicate market-specific product needs, working closely with product/engineering to deliver on them
Build strong relationships with cross-functional global teams
Establish policies that promote company culture and vision locally
Coach, mentor, and develop team members to achieve business objectives and ensure team motivation

What we’re looking for

Generalist marketer with strong enough technical skills to think about campaigns, channels, and priorities quantitatively
At least 7-10 years of experience in tech startups in a growth or marketing role, with a focus on growth in the US
Proficient in analytics and using insights to inform decision-making, especially in the context of marketing and attribution
Spent substantial time in target market, developing an understanding of local culture and needs, though not a hard requirement to be located there currently
Collaborative mindset and can partner effectively with other teams across markets and disciplines
Strong leadership qualities with the ability to build high-performance teams
Passionate about the problem and mission we're trying to solve

Compensation

$175K – $250K • Offers Equity

At Speak, our compensation philosophy is based on work experience, interview performance, leveling and other factors evaluated during the hiring process.

Why work at Speak

Join a fantastic, tight-knit team at the right time: we're growing very quickly, we've most recently raised our Series C from some of the top investors in the valley, and we've achieved product-market fit in our initial markets. You'd join at a magical time when a single person could significantly change the course of the company.
Do your life's work with people you’ll love working with: we care strongly about our craft and want every person at Speak to feel like they're growing every day. We believe in the idea that working with people you both enjoy and have respect for makes everything better. We hire thoughtfully and only work with people we admire deeply.
Global in nature: We're live in over 40 countries and launching in a number of new markets soon. We have dedicated offices in San Francisco, Ljubljana, Seoul, and Tokyo, and you’ll have the opportunity to talk to users in each of these regions on a regular basis as well as travel.
Impact people's lives in a major way: Learning a language is one of the single most life-changing skills one can learn, and right now 99% of people never achieve their goal because the process is broken. We’re helping millions of people achieve their goals and improve their lives.

Speak does not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Original Job Description

About us

Our mission is to reinvent the way people learn, starting with language.

About this role

What you’ll be doing

Own growth performance of the US market, and other tier 1 English speaking markets, across all key metrics
Identify the biggest growth opportunities and lead strategic initiatives for the US market
Develop and implement comprehensive marketing strategies to increase both brand awareness as well as more targeted user acquisition
Help drive content creation, creative development, and localization efforts to ensure relevance
Collaborate with the central marketing team and other markets to ensure alignment and leverage best practices
Communicate market-specific product needs, working closely with product/engineering to deliver on them
Build strong relationships with cross-functional global teams
Establish policies that promote company culture and vision locally
Coach, mentor, and develop team members to achieve business objectives and ensure team motivation

What we’re looking for

Generalist marketer with strong enough technical skills to think about campaigns, channels, and priorities quantitatively
At least 7-10 years of experience in tech startups in a growth or marketing role, with a focus on growth in the US
Proficient in analytics and using insights to inform decision-making, especially in the context of marketing and attribution
Spent substantial time in target market, developing an understanding of local culture and needs, though not a hard requirement to be located there currently
Collaborative mindset and can partner effectively with other teams across markets and disciplines
Strong leadership qualities with the ability to build high-performance teams
Passionate about the problem and mission we're trying to solve

Compensation

$175K – $250K • Offers Equity

At Speak, our compensation philosophy is based on work experience, interview performance, leveling and other factors evaluated during the hiring process.

Why work at Speak

Join a fantastic, tight-knit team at the right time: we're growing very quickly, we've most recently raised our Series C from some of the top investors in the valley, and we've achieved product-market fit in our initial markets. You'd join at a magical time when a single person could significantly change the course of the company.
Do your life's work with people you’ll love working with: we care strongly about our craft and want every person at Speak to feel like they're growing every day. We believe in the idea that working with people you both enjoy and have respect for makes everything better. We hire thoughtfully and only work with people we admire deeply.
Global in nature: We're live in over 40 countries and launching in a number of new markets soon. We have dedicated offices in San Francisco, Ljubljana, Seoul, and Tokyo, and you’ll have the opportunity to talk to users in each of these regions on a regular basis as well as travel.
Impact people's lives in a major way: Learning a language is one of the single most life-changing skills one can learn, and right now 99% of people never achieve their goal because the process is broken. We’re helping millions of people achieve their goals and improve their lives.

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Head of US Growth

Edtech.com's Summary

Head of US Growth Full Description

About us

Why work at Speak

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