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McGraw Hill
Integrated Marketing Coordinator
Marketing
Edtech.com's Summary
McGraw Hill is hiring an Integrated Marketing Coordinator to help run multi-channel marketing campaigns for its K-12 business, with a focus on the Intervention and Supplemental portfolio. The coordinator works with the Marketing team and partners in Sales, Product Marketing, and Creative to keep campaign activities on schedule, support performance reporting, and make sure programs are delivered accurately and on time. The role suits an organized, detail-oriented marketer who wants to build experience in integrated campaign planning, execution, and measurement.
Highlights
- Support the execution of multi-channel marketing campaigns across a variety of channels and customer touchpoints.
- Coordinate campaign scheduling, submissions, approvals, and the tracking of deliverables.
- Draft and edit marketing copy as part of developing and producing campaign content.
- Gather information, assets, and inputs from Sales, Product Marketing, Creative, and other Marketing teams to keep campaigns moving.
- Collect, organize, and maintain campaign performance data to support reporting and optimization efforts.
- Identify and resolve issues that could affect campaign timelines or deliverables, escalating when appropriate.
- Bachelor's degree in Marketing, Business, Communications, or a related field is highly preferred, along with 1-2 years of experience in marketing, marketing communications, integrated marketing, or demand generation.
- Strong organizational skills and attention to detail, with the ability to coordinate multiple projects and deadlines at once and to write, edit, and proofread marketing communications accurately.
- Pay range of $45,000 to $50,000 USD annually, in a remote role open to applicants authorized to work in the United States, with preference for candidates based in Ohio and the Eastern time zone.
Integrated Marketing Coordinator Full Description
Impact the Moment
When was the last time you experienced the impact of your work? Our Marketing team thrives on building meaningful relationships with educators and learners. With that comes the unique opportunity to touch lives across the world and experience first-hand the difference your hard work makes.
We’re looking for a Marketing Coordinator for Integrated Campaign Marketing to join our team.
The selected candidate will support the execution of high-impact, multi-channel marketing campaigns that advance our K-12 business goals across portfolios, with a focus on our Intervention and Supplemental business. Working closely with the Marketing team and cross-functional partners, this individual will help execute campaign activities, manage campaign timelines, support campaign reporting, and ensure marketing programs are delivered accurately and on time.
This is an ideal opportunity for an organized, collaborative, and detail-oriented marketer who is eager to develop experience across integrated campaign planning, execution, and measurement.
This is a remote position open to applicants authorized to work for any employer within the United States. Preference given to candidates who are based in Ohio and EST timezone.
What you will be doing
- Support the execution of multi-channel marketing campaigns across a variety of channels and customer touchpoints.
- Coordinate campaign activities, including scheduling, submissions, approvals, and tracking of deliverables.
- Support the development and production of campaign content, including drafting and editing marketing copy.
- Coordinate with cross-functional partners, including Sales, Product Marketing, Creative, and other Marketing teams, to gather information, assets, and inputs needed for campaigns.
- Collect, organize, and maintain campaign performance data to support reporting and optimization efforts.
- Help identify and resolve issues that may impact campaign timelines or deliverables, escalating when appropriate.
- Learn and apply best practices in integrated campaign execution, audience targeting, messaging, and measurement.
- Contribute to a collaborative team environment by demonstrating curiosity, initiative, attention to detail, and a willingness to learn.
We’re looking for someone with:
- Bachelor’s Degree in Marketing, Business, Communications, or a related field highly preferred.
- 1-2 years of experience in Marketing, Marketing Communications, Integrated Marketing, Demand Generation, or a related function.
- Strong organizational skills, exceptional attention to detail, and the ability to coordinate multiple projects, priorities, and deadlines simultaneously.
- Foundational understanding of marketing principles and an interest in developing expertise in integrated, multi-channel marketing.
- Ability to write, edit, and proofread marketing communications with accuracy and attention to audience.
- Comfort working with data and organizing information to support campaign reporting and decision-making.
- Ability to collaborate effectively with cross-functional teams and work in a fast-paced environment.
- Strong problem-solving skills and willingness to ask questions when direction or requirements are unclear.
- Initiative, curiosity, and a desire to learn and grow within the marketing organization.
- Commitment to acting with the highest level of ethics and integrity.
Here’s what we offer:
The pay range for this position is between $45,000 – 50,000 USD annually. However, base pay offered may vary depending on job-related knowledge, skills, experience, and location. Additionally, a full range of medical and/or other benefits is provided including flexible vacation time. Click here to learn more about our benefit offerings.
McGraw Hill recruiters always use a “@mheducation.com or @careers.mheducation.com” email address and/or from our Applicant Tracking System, iCIMS. Any variation of this email domain should be considered suspicious. Additionally, McGraw Hill recruiters and authorized representatives will never request sensitive information in email.
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