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Syracuse University

Marketing and Communications Coordinator

🇺🇸 Syracuse, NY

🕑 Full-Time

💰 $19 - $22 per Hour

💻 Marketing

🗓️ November 12th, 2025

Canva

Edtech.com's Summary

Syracuse University is hiring a Marketing and Communications Coordinator. The role involves serving as a branding steward and contributing to marketing strategy for the College of Professional Studies, managing digital campaigns, social media, and content creation. This position also supports customer service, enrollment management, and logistical planning for the Office of Pre-College Programs.

Highlights
  • Plan, coordinate, and oversee marketing and communications initiatives, including paid digital campaigns, email campaigns, social media, and campus events.
  • Serve as a branding steward ensuring consistency in visual and messaging elements for the College of Professional Studies.
  • Manage websites, contribute to strategic content creation across multiple platforms, and support enrollment and application processing.
  • Share responsibility for customer service and inquiry management with prospective students, parents, and partner organizations.
  • Use Microsoft Office Suite and have experience with digital marketing platforms; familiarity with Adobe Creative Suite and Canva preferred.
  • Knowledge of PeopleSoft, Slate, and MySlice systems preferred.
  • Requires a Bachelor's degree or equivalent combination of education and experience; higher education administrative experience preferred.
  • Hourly pay range: $19.23 - $21.82.
  • Work standard university business hours with some variation as needed.
  • Position is part of a bargaining unit represented by SEIU, Local 200United.

Marketing and Communications Coordinator Full Description

Marketing and Communications Coordinator
 Posting Details 
Job #  | 042395
Department Code  | 22608-4408
Department  | College of Professional Studies
Job Title  | Marketing and Communications Coordinator
Location  | Syracuse, NY
Campus  | Syracuse, NY

Commitment to On-Campus Experience  | Syracuse University is committed to delivering an exceptional student experience through vibrant, engaged campus communities. This position is based at the above campus location and requires regular in-person presence to support our students, collaborate with colleagues, and contribute to our thriving academic environment. Syracuse University values the collaboration, mentorship, and spontaneous connections that happen when our community works together on campus. Remote work arrangements are limited in accordance with University policy.

Pay Range  | $19.23 - $21.82 per hour
Pay Determination  | Pay rates at Syracuse University are based on a combination of factors including, but not limited to, the job responsibilities; the candidate’s education, training, work experience and key competencies; the university’s strategic priorities; internal peer equity; applicable federal, state, local laws, grant funding and contractual requisites; and external market analyses.
Staff Level  | S4
FLSA Status  | Non-exempt
Hours  | Standard University business hours

8:30am – 5:00pm (academic year)
8:00am – 4:30pm (summer)
Hours may vary based on operational needs.
Job Type  | Full-time
Unionized Position Code  | UA

Job Description  | The individual in this position will serve as a branding steward and a contributing marketing strategy lead for the College of Professional Studies, ensuring that visual and messaging elements consistently reflect the College’s brand identity. The individual in this position will contribute to strategic content creation including social media posts and website content.

The position will fulfill vital operations that lead to the success of the Office of Pre-College Programs (OPCP). The position will be responsible for planning, coordination, oversight (and in some cases delivery) of marketing/communications initiatives to include an extensive paid online campaign with an external vendor, email campaign with the Office of Admissions, various social media outlets, campus events, school fairs, receptions, and more.

The individual in this role will share the responsibility of customer service and inquiry management (walk-in, phone, email) with prospective students, parents, partner organizations, and all other constituency groups with other OPCP personnel. This individual will manage and update websites, support application processing and enrollment management functions, and support logistical planning related to all program and course activities.

This position is part of a bargaining unit and is represented by the union SEIU, Local 200United.
Education and Experience  | Bachelor’s degree or an equivalent combination of education and experience required. Experience in administrative and customer service work is preferred. Knowledge of University organization, policies and procedures, and personnel systems is desirable. Three (3) plus years of administrative higher education or related administrative experience is preferred. Experience with Microsoft Office suite programs is required. Knowledge and experience with various digital marketing platforms is highly desirable. Experience with People Soft, Slate, and MySlice is preferred.

Skills and Knowledge  | Exceptional written and verbal communication skills. Detail oriented with strong organizational skills. Ability to perform as part of a small team with evolving directives. Ability to prioritize multiple projects simultaneously. Experience with Office suite programs including Word, Excel, PowerPoint, and Access. Experience with design tools like Adobe Creative Suite and Canva preferred.

Responsibilities  | Planning, coordination, oversight (and in some cases delivery) of marketing initiatives for OPCP to include an extensive paid digital campaign with an external vendor, email campaigns with CPS and Admissions, various social media outlets, campus events, school fairs, receptions, and more. Customer service and inquiry management (walk-in, phone, email) with prospective OPCP students, their parents, partner organizations, and all other constituency groups to include application and enrollment support. Contributes to strategic content creation across College of Professional Studies platforms, including social media, web, and video, to support College initiatives. Manage and update websites. Contributing digital marketing lead for the CPS Office of Communications supporting paid media efforts, analytics tracking and campaign planning.

Physical Requirements  | Not Applicable
Tools/Equipment  | Not Applicable
Application Instructions  | In addition to completing an online application, please attach a resume and cover letter.
About Syracuse University  | Syracuse University is a private, international research university with distinctive academics, diversely unique offerings, and an undeniable spirit. Located in the geographic heart of New York State, with a global footprint, and over 150 years of history, Syracuse University offers a quintessential college experience.

The scope of Syracuse University is a testament to its strengths: a pioneering history dating back to 1870; a choice of more than 200 majors, 100 minors, and 200 advanced degree programs offered across the University’s 13 schools and colleges; over 15,000 undergraduates and over 6,000 graduate students; more than a quarter of a million alumni in 160 countries; and a student population from all 50 U.S. states and 123 countries. For more information, please visit http://www.syracuse.edu.
About the Syracuse area  | Syracuse is a medium-sized city situated in the geographic center of New York State approximately 250 miles northwest of New York City. The metro-area population totals approximately 500,000. The area offers a low cost of living and provides many social, cultural, and recreational options, including parks, museums, festivals, professional regional theater, and premier shopping venues. Syracuse and Central New York present a wide range of seasonal recreation and attractions ranging from water skiing and snow skiing, hiking in the Adirondacks, touring the historic sites, visiting wineries along the Finger Lakes, and biking on trails along the Erie Canal.
EEO Statement  | Syracuse University is an equal-opportunity institution. The University prohibits discrimination and harassment based on race, color, creed, religion, sex, gender, national origin, citizenship, ethnicity, marital status, age, disability, sexual orientation, gender identity and gender expression, veteran status, or any other status protected by applicable law to the extent prohibited by law. This nondiscrimination policy covers admissions, employment, and access to and treatment in University programs, services, and activities.
Commitment to Supporting and Hiring Veterans  | Syracuse University has a long history of engaging veterans and the military-connected community through its educational programs, community outreach, and employment programs. After World War II, Syracuse University welcomed more than 10,000 returning veterans to our campus, and those veterans literally transformed Syracuse University into the national research institution it is today. The University’s contemporary commitment to veterans builds on this historical legacy, and extends to both class-leading initiatives focused on making an SU degree accessible and affordable to the post-9/11 generation of veterans, and also programs designed to position Syracuse University as the employer of choice for military veterans, members of the Guard and Reserve, and military family members.
Commitment to a Respectful and Welcoming Community  | Syracuse University fosters a welcoming learning environment where students, faculty, administrators, staff, curriculum, social activities, governance, and all aspects of campus life reflect a broad range of perspectives and experiences. The University community values the many similarities and differences among individuals and groups. At Syracuse, we are committed to preparing students to engage with and appreciate the richness of backgrounds, beliefs, and experiences that shape our society. To achieve this, we strive to cultivate a community that respects and encourages open dialogue, understanding, and mutual respect.

Quick Link  | https://www.sujobopps.com/postings/111556
Job Posting Date  | 11/11/2025
Application Deadline  |
Full Consideration By  |
Job Category  | Staff
Message to Applicants  | 
Applicant Documents
Required Documents
  1. Resume/CV
  2. Cover Letter
Optional Documents
Supplemental Questions
Required fields are indicated with an asterisk (*).
  1. * How did you first find out about this position? 
    • sujobopps.com (Syracuse University Online Employment website)
    • Syracuse University HR Recruiter
    • Virtual Career Fair (via NYS Department of Labor)
    • SUNY EOC (Equal Opportunity Center)
    • Women’s Opportunity Center
    • Jubilee Homes
    • Syracuse Northeast Community Center
    • Interfaith Works
    • JobPlus
    • Syracuse.com
    • Chronicle of Higher Education
    • HigherEdJobs.com
    • HERC (HERC Higher Ed Recruitment Consortium)
    • InsideHigherEd.com
    • Indeed.com
    • DiverseEducation.com (Diverse Issues in Higher Education website)
    • LinkedIn Job Posting
    • Facebook
    • Job Fair
    • Search Firm
    • Referred by an SU Employee
    • Other
  2.  If "other", please describe how you first found out about this position. 
    (Open Ended Question)

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