Marketing and Communications Specialist I

🇺🇸 Gainesville, FL

🕑 Full-Time

💰 $55K - $70K

💻 Marketing

🗓️ September 25th, 2025

Canvas LMS

Edtech.com's Summary

The University of Florida Literacy Institute is hiring a Marketing and Communications Specialist I to develop, launch, and manage virtual learning experiences while enhancing the organization's online presence through social media and website improvements. The role involves collaborating with content teams, overseeing user experience, and managing digital event platforms to support UFLI’s educational mission.

Highlights

Coordinate virtual events including academies and webinars, handling marketing, registration, communications, and technical hosting.
Develop and manage online professional development products integrating multimedia aligned with instructional goals.
Collaborate with instructional designers and faculty to produce engaging, pedagogically sound content.
Manage digital event management and registration technologies and provide hands-on tech support for users.
Support social media content planning and execution across platforms like Instagram, YouTube, and Substack.
Conduct social media listening and data analysis to guide content and strategic messaging.
Lead overhaul and ongoing maintenance of the UFLI website to enhance user experience and accessibility.
Required qualifications include a bachelor's degree and one year of relevant experience or equivalent.
Preferred skills include strong technical proficiency with CMS, LMS (e.g., Canvas), webinar software (e.g., Zoom), project management, troubleshooting, and communication abilities.
Expected salary ranges from $55,000 to $70,000 annually.