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edtech.com
Michigan State University logo

Michigan State University

Marketing and Sales Assistant

🇺🇸 Tipton, MI

🕑 Full-Time

💰 $51K - $62K

💻 Marketing

🗓️ July 31st, 2025

Canva

Edtech.com's Summary

Michigan State University is hiring a Marketing and Sales Assistant to support Hidden Lake Gardens by creating promotional materials, assisting with events, and providing customer service and administrative support. The role involves graphic design using software like Canva and Adobe, office administration, marketing coordination, and event support to enhance visitor experiences and ensure smooth operations.

Highlights

  • Design flyers, posters, brochures, signage, and maps using Canva and Adobe software.
  • Provide customer service at the Visitor's Center, handle phone calls, and perform clerical tasks.
  • Assist with marketing planning and execution in collaboration with the Marketing Coordinator.
  • Support event planning and execution, including backup roles at Gatehouse, Gift Shop, and Sky Walk.
  • Salary range: $50,900 - $62,200, with comprehensive health care and retirement benefits.
  • Requires an Associate’s Degree in Business or related fields and 6 months to 1 year of relevant work experience.
  • Valid vehicle operator's license is mandatory for position duties.
  • Preferred skills include Microsoft Suite proficiency and experience with graphics/marketing in non-profit or public garden settings.
  • Must be available for evening and weekend work as needed for events and programming.
  • Committed to equitable and inclusive hiring practices within an academic facility.

Marketing and Sales Assistant Full Description

Position Summary
Salary: $50,900 - $62,200 depending on experience. MSU Benefits - Free Comprehensive health care for you and your family as well as a 10% contribution toward your retirement; generous sick, vacation, personal, and holiday time. This position is eligible for remote work upon completion of a successful probationary period. Regular attendance is required to meet business and customer needs. 
Hidden Lake Gardens “HLG” is a 755-acre botanical garden and arboretum located in Tipton, MI. As a Michigan State University facility, HLG offers a year-round public conservatory, plant collections, gardens, hiking trails, meadows, and woodlands. HLG strives to connect, engage, and inspire people by the beauty of plants and the natural world. The Graphics, Marketing, and Office Assistant supports Hidden Lake Gardens by creating promotional materials, assisting with events, and providing customer service and administrative support. This role blends creative design work with office tasks in a collaborative, public-facing environment. This role requires strong organizational skills, attention to detail, and the ability to work collaboratively across departments to ensure smooth of fice operations and a positive visitor experience. The successful candidate would serve as an engaging and accessible ambassador of Hidden Lake Gardens and Michigan State University.
The breakdown of job duties are as follows:
40% - Graphics Support - Designing: flyers, posters, brochures, signage, and maps. Using design software (Canva and Adobe preferred). Tracking advertising, and printing invoices.
25% - Office administration - Customer service at the Visitor's Center, answering phones and routing calls, general clerical work, and interacting with other staff.
20% - Marketing Support - Weekly planning with Marketing Coordinator, assisting with marketing planning and execution.
15% - Event and Program Support - Assisting with planning and executing events when necessary. Provides backup at Gatehouse, Gift Shop, and Sky Walk. Volunteer transport support if needed.
Regular attendance is required to meet business and customer needs. This position will engage in high performing, leading edge practices, valuing people, partners and stewardship. At IPF, we are committed to fostering an equitable, inclusive culture; engaging and hiring a diverse workforce. A valid vehicle operators license is required to fulfill the duties of this position. 
Minimum Requirements
Knowledge normally acquired in the first two or three years in college, technical, vocational or business school such as an Associate’s Degree in Business with coursework appropriate to marketing, graphics, etc; six months to one year of related and progressively more responsible or expansive work experience in sales and marketing strategies related to recreation facilities; booking meetings, events and/or similar unit functions; and department operations; or an equivalent combination of education and experience.
A valid vehicle operators license is required to fulfill the duties of this position. 
Desired Qualifications
A successful candidate would have excellent communication skills - verbal, written, and technical. Proficiency with the Microsoft Suite is preferred. Experience with creating graphics and marketing materials related to public gardens, arboretums, museums, or related non-profit organizations is preferred.
The ability to work well with time constraints, budget constraints, and competing priorities in a multi-tasking environment. The ability to collaborate with others on the Hidden Lake Gardens team to reach the unit's desired goals. 
Equal Employment Opportunity Statement
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, age, disability or protected veteran status.
Required Application Materials
Resume and cover letter required.
Work Hours
Must be available to work evenings or weekends for scheduled events, classes, and educational programming as scheduled. Hidden Lake Gardens is operational from Tuesday - Sunday, 9am - 5pm. May need to flex schedule for programming needs.
Website
ipf.msu.edu

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