Marketing Coordinator

🇺🇸 Hybrid - Charlotte, NC 🕑 Full-Time 💰 $51K - $58K 💻 Marketing 🗓️ May 13th, 2026

Salesforce CRM

Edtech.com's Summary

UNC Charlotte is hiring a Marketing Coordinator to support the School of Professional Studies Marketing and Communications team by planning, organizing, and executing integrated marketing initiatives that promote student recruitment, engagement, and program visibility. The role manages multi-channel campaigns and collaborates with internal stakeholders to develop brand-aligned content using various marketing tools and platforms while ensuring compliance with university standards.

Highlights

Plan, coordinate, and execute multi-channel marketing campaigns including web, email, social media, video, and digital advertising.
Manage content creation, scheduling, and performance tracking for digital and print marketing efforts.
Collaborate with faculty, program directors, and campus partners to develop targeted promotional strategies.
Use tools such as Salesforce Marketing Cloud, Google Analytics, social media management tools, project management software, and WordPress.
Apply foundational video production and editing skills including scripting, filming, and post-production.
Monitor and optimize social media performance and engage with audiences professionally.
Support paid digital advertising efforts on platforms like Meta, LinkedIn, and Google Ads.
Required qualifications include a Bachelor's degree or equivalent combination of education and experience.
Preferred experience in higher education marketing, digital content production, and strong writing and editing skills.
Salary range is $50,586 - $58,000 for a full-time, time-limited (2-year) position within Academic Affairs, School of Professional Studies.