Villanova University
Marketing Manager, Adult and Professional Education Marketing
🇺🇸 Villanova, PA
🕑 Full-Time
💰 TBD
💻 Marketing
🗓️ July 10th, 2025
Edtech.com's Summary
- Develop and implement strategic marketing campaigns for online non-credit professional education programs.
- Manage media buys and campaigns in coordination with partner agencies.
- Provide detailed project management support to the Director of Adult and Professional Education Marketing.
- Develop and maintain reports tracking key campaign metrics and performance analytics.
- Collaborate with communications, admissions, enrollment, corporate development, and marketing teams across departments.
- Must have proficiency in digital marketing tools such as Google Analytics, Google Ads, Meta, and LinkedIn.
- Require a Bachelor’s degree and 4+ years of digital marketing and project management experience.
- Skills in paid, social, and SEO strategies, lead generation, marketing research, competitor analysis, and brand management are essential.
- Proficient in Microsoft Word, Excel, PowerPoint, and Adobe Acrobat.
- Typical schedule may include some evenings, weekends, and holidays as needed; salary commensurate with experience.
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