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University of North Carolina - Charlotte

Marketing Technology Manager

🇺🇸 Charlotte, North Carolina 🕑 Full-Time 💰 $51K - $61K 💻 Marketing 🗓️ August 19th, 2026
Salesforce CRM PK

Edtech.com's Summary

UNC Charlotte is hiring a Marketing Technology Manager who will develop and implement marketing and technology strategies for Digital and Professional Learning. The role involves managing and enhancing the unit's web presence using WordPress and Drupal, administering Salesforce Marketing Cloud for marketing automation, and measuring campaign effectiveness through tools like Google Analytics and Salesforce.

Highlights
  • Develop and maintain websites on WordPress and assist with migrating Drupal CMS sites to WordPress.
  • Administer Salesforce Marketing Cloud for one-off and automated email campaigns.
  • Use Google Analytics (GA4) and Salesforce to measure marketing campaign effectiveness.
  • Integrate CRM, CMS, marketing automation, and analytics platforms for lead generation and reporting.
  • Required Bachelor’s degree related to the field or equivalent combination of education and experience.
  • Demonstrated experience with CMS including CSS customization, theme development, and responsive web design.
  • Preferred certifications or proficiency in Salesforce Marketing Cloud and Google Analytics.
  • Permanent full-time position with a salary range of $50,586 - $60,683.
  • Works within the Digital and Professional Learning department in UNC Charlotte's Academic Affairs division.
  • 40 hours per week schedule, Monday to Friday, with occasional evening or weekend hours.