Public Relations Specialist I

🇺🇸 Hybrid - New Brunswick, NJ 🕑 Full-Time 💰 $68K - $101K 💻 Communications 🗓️ April 16th, 2026

Canva Salesforce CRM

Edtech.com's Summary

Rutgers University is hiring a Public Relations Specialist I for the Graduate School of Education (GSE). The specialist drives communications and marketing efforts, develops and manages multi-channel campaigns, and implements emerging digital technologies to raise the school's profile and boost enrollment.

Highlights

Develop and execute comprehensive communication strategies integrating brand storytelling across digital and print media.
Write audience-specific content and oversee production of publications, videos, and other projects.
Manage GSE website content and architecture to optimize user experience and comply with university policies.
Support digital marketing campaigns including email template creation in Mailchimp/Salesforce and use of tracking tools.
Oversee social media activity using management tools to increase engagement.
Compile quarterly analytics and provide strategic recommendations for growth.
Create visual assets such as infographics and flyers using tools like Adobe Express and Canva.
Plan and execute events targeting prospective students, faculty, and donors.
Manage project timelines, content calendars, budgets, and administrative functions.
Required skills include proficiency in Adobe Creative Suite, WordPress, Drupal, social media tools, Salesforce Marketing Cloud, and strong writing and organizational abilities.
Qualifications: Bachelor's degree in marketing, communications, or related field and at least 2 years professional experience; valid driver’s license required.
Salary range: $68,278 to $100,509 annually with a comprehensive benefits package.