Risepoint
Senior Manager, Community Engagement
🇺🇸 Remote - US
🕑 Full-Time
💰 TBD
💻 Project Management
🗓️ November 10th, 2025
COPPA
FERPA
Edtech.com's Summary
Risepoint is hiring a Senior Manager, Community Engagement to architect and lead its third-party community strategy. The role requires representing university partners across platforms like Reddit, Discord, TikTok, and student forums while collaborating with multiple internal teams to enhance trust, brand perception, and deliver measurable value. The Senior Manager will drive authentic online dialogue, gather student insights, and continuously innovate engagement strategies.
Highlights
- Develop and execute community engagement strategies on platforms such as Reddit, Discord, TikTok, and forums ensuring compliance with legal and platform standards.
- Lead authentic community interactions, seed constructive prompts, and transparently represent university partners.
- Monitor online sentiment and FAQs to produce actionable insights for marketing, content, and digital strategy teams.
- Collaborate cross-functionally with Content, Digital Experience, SEO, Paid Media, Partner Success, University Relations, and Compliance teams.
- Define, track, and report KPIs including sentiment, engagement quality, trust signals, and insight adoption.
- Ensure adherence to legal guidelines including FTC, COPPA, and FERPA and maintain escalation protocols.
- Partner in innovating community conversations through emerging platforms and real-time tools.
- Required qualifications: Bachelor’s Degree in Marketing, Communications, or related field, and 5-7 years of experience in social media, digital marketing, or community management with a preference for higher education or edtech experience.
- Technical skills: Expertise with third-party online communities (Reddit, Discord, TikTok), social listening tools, taxonomy design, moderation, AMA facilitation, and creator partnerships.
- Comprehensive benefits including 18 days PTO plus holidays, medical/dental/vision coverage, company-paid life and disability, retirement plan with match, parental leave, volunteer time off, wellness program, tuition reimbursement, and professional development opportunities.
Senior Manager, Community Engagement Full Description
Risepoint assists primarily regional universities in increasing their access and impact by making their academic programs available to students online. Founded in 2007, Risepoint's mission is to expand access to high-quality, affordable, and workforce-relevant education, especially for working and adult students. Risepoint brings single-minded dedication to student success, an integrated set of services, and data-driven performance to our collaboration with university partners.
The Brand Strategy and Content team with Channel Marketing at Risepoint drives awareness, trust, and differentiation for our university partners. We connect students with programs that help them achieve their aspirations, while ensuring partners grow with confidence. By embedding authentic messaging and engagement strategies, we transform how universities show up in student-led communities.
Job Summary
Reporting to the Senior Director of Brand Strategy, the Senior Manager, Community Engagement will architect and lead Risepoint's third party community strategy. This role is responsible for representing university partners in online communities such as but not limited to Reddit, Discord, TikTok, and student forums—authentically and transparently. The Senior Manager will be a strategic connector, bringing student insights back to Risepoint teams and partners to inform marketing, content, and digital experiences. You will collaborate with Content, Digital Experience, SEO, Paid Media, Partner Success, University Relations, and Compliance to ensure community engagement strengthens trust, elevates brand perception, and delivers measurable value. This role is expected to continuously test, learn, and evolve engagement strategies that move beyond traditional formats and spark meaningful dialogue.
Key Duties and Responsibilities
- Community Strategy & Outreach: Develop and execute community engagement strategy across Reddit, Discord, TikTok, forums, and peer networks; ensure compliance with disclosure and platform standards
- Community Leadership & Engagement: Spark and sustain authentic dialogue; seed constructive prompts; represent universities transparently; elevate student voice.
- Insight Generation & Strategic Advocacy: Monitor sentiment, surface FAQs, and translate insights into actionable recommendations for marketing, content, and digital strategies.
- Cross-Functional & Partner Collaboration: Partner with internal teams to align messaging with student language and provide consultative support to university stakeholders.
- Measurement & Reporting: Define, track, and report KPIs including sentiment, engagement quality, trust signals, and insights adoption.
- Risk, Trust & Compliance: Apply legal guardrails, ensure FTC/COPPA/FERPA alignment, and maintain escalation protocols.
- Innovation & Experimentation: Collaborate with Field and Integrated Marketing to design and pilot new ways to foster community conversations—leveraging emerging platforms, real-time tools, partnerships and prospective/student insights.
Additional Position Responsibilities
- Perform in accordance with Risepoint Policies
- Perform other duties as assigned
QUALIFICATIONS
Bachelor's Degree in Marketing, Communications, or related field
5-7 years in social media, digital marketing, or community management (higher ed/edtech experience strongly preferred)
Additional Skills/Knowledge/Abilities
Expertise in third-party communities (Reddit, Discord, TikTok, forums); strong insight mining & social listening skills; proven track record converting signals into strategy; empathetic communicator; cultural fluency; stakeholder collaboration; familiarity with FTC disclosure norms and COPPA/FERPA boundaries
Experience with moderation, AMA facilitation, or creator partnerships
Familiarity with social listening tools and taxonomy design
Risepoint is an equal opportunity employer. We celebrate diversity and are committed to creating an equitable environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status, or any other characteristic protected by applicable state or federal laws.
Risepoint offers the following comprehensive benefits:
- 18 days PTO + Winter Shutdown
- 12 designated holidays + 1 floating holiday
- Medical - four options
- Dental
- Vision
- Life & Disability (company paid)
- Flexible Spending Account & Health Savings Account
- Retirement plan with company match
- Maternity / Paternity / Parental Leave (company paid)
- Volunteer Time Off
Supplemental Benefits:
- Wellness program
- Alternative medicine options
- Pet discounts
- Accident, Critical Illness and Hospital Indemnity
Personal and Professional Development:
- Continuous Professional and Leadership Development Programs
- Tuition Reimbursement for employees and their dependents
- Rewards & Recognition programs
Risepoint is an equal-opportunity employer and supports a diverse and inclusive workforce.
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