Social Media Coordinator

Edtech.com's Summary

Wright State University is hiring a Social Media Coordinator. The role manages the university's digital presence across multiple social media channels by executing marketing strategies, creating and scheduling content, and engaging with the online community. The coordinator also analyzes social media performance and collaborates with internal teams to enhance audience engagement.

Highlights

Coordinate and execute daily social media activities across university platforms.
Provide live event coverage and create storytelling content with photos and videos.
Develop and maintain monthly social media calendars aligned with brand guidelines.
Monitor community engagement and respond to social media interactions.
Use analytics tools such as Facebook Insights, Sprout Social, and Google Analytics to measure campaign effectiveness.
Support project management and collaborate with writers, designers, and web developers.
Bachelor’s degree in marketing, communications, journalism or related field, or equivalent experience required.
Minimum one year of social media experience managing brand presence and using analytics.
Preferred experience includes video production for social media.
Minimum annual salary of $45,000, full-time position in the Office of Marketing.

Social Media Coordinator Full Description

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Human Resources

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Position Information

Position Information (Default Section)

EEO Statement	Wright State University is an equal opportunity employer.
Faculty Rank or Job Title	Social Media Coordinator
Job Category:	Administrative (exempt/non-exempt)
Department	Office of Marketing
EEO number:	26P281
Position FTE	100%
Minimum Annual Salary	$45,000
Salary Band:	UC S04
Job Summary/Basic Function:	The Social Media Coordinator oversees the execution of marketing strategy across the digital ecosystem and is responsible for managing Wright State University’s digital presence across multiple social channels. This role in an essential member of the Communication and Media Relations team within University Communications and Marketing, sharing timely university messages and newsroom stories to keep the Wright State community informed and engaged. Social Media Coordinator curates the editorial calendar, creates messaging, posts content, and implements campaigns across various social media platforms. The position will use best practices and trends in social media marketing, be a visible and engaged member of the campus community, possess excellent writing and proofreading skills, work both independently and collaboratively, and understand how to build and engage with a digital audience. The Social Media Coordinator will perform the following responsibilities and duties across various university platforms, including: Coordinate and execute day-to-day social media activities. Participate in and provide social media coverage, including live feeds, day-of video and images university events, newsroom stories, informative messaging, and other storytelling opportunities. Utilize industry-leading trends and best practices to suggest and implement new features to increase user and audience awareness and engagement. Stay up to date with current platforms, tools, technologies, and trends in social media and digital strategies. Create monthly social media calendars for various university channels. Monitor social channels for community engagement and conversation opportunities. Join the conversation in social media through outreach and responses. Help maintain multiple internal social media accounts, including scheduling content, monitoring engagements, and analyzing metrics.
Minimum Qualifications	Bachelor’s degree, preferably in marketing, communications, video production journalism or a related field, or equivalent experience A minimum of 1 year of experience working with social media tools and metrics for a brand, company or organization Demonstrated success with marketing campaigns and experience using analytics (such as, Facebook Insights, Sprout Social, Google Analytics, etc.) to measure effectiveness Excellent verbal and written communication skills Strong analytical and critical thinking skills Proficiency in and knowledge of social media trends and practices Detail-oriented and organized Effective problem solving and project management skills Ability to think and act independently and work to meet aggressive deadlines in a fast-paced environment Ability to create and sustain a professional and collaborative work environment
Preferred Qualifications	Experience producing video for social media
Essential Functions and percent of time:	*Development, Collaboration, and Oversight (60%)* Create planned and strategic content calendars for multiple channels and post daily Develop, curate, post, and monitor social media messaging that aligns with the Wright State University brand strategy and social media guidelines. Apply and maintain brand guidelines to social media accounts including logos, hashtags, tagging, and photography, upholding brand and visual consistency. Participate in and provide social media coverage of university events and other storytelling opportunities. Collaborate with creative counterparts, social media contributors, and other internal stakeholders to produce social media and digital advertising content. Provide consultation and guidance on social media best practices and training on social media tools to counterparts across campus. Respond appropriately to follower comments and messages. Make leadership aware of pending issues and engage with leadership regarding issues as needed. Participate in social media duties during emergency communications situations
Essential Functions and percent of time (cont'd):	*Project Management (30%)* Support a creative team of writers, designers, and web developers Manage projects and schedule postings through social media platforms and/or software. Analyze end-user data and produce campaign reports to provide strategic recommendations and optimizations. Articulate the value of analytics data and report on findings to key constituents. Provide status reporting and milestone management to ensure delivery of projects on time, within budget, and according to quality standards. Proofread content for clarity, grammar, and spelling.
Non-Essential Functions and percent of time:	*Other Duties as Assigned (10%)* Complete a variety of marketing-related tasks, as needed, to support the marketing of the university. Work with the Director of Communication and Media Relations and other University Communications and Marketing leadership on key initiatives to advance Wright State’s brand and market presence.
Working Conditions	Blended in-office collaboration with remote or location based duties. The role involves use of computer equipment and mobile devices. To preserve the safety and security of the campus community and to maintain the integrity of university operations, it is the policy of Wright State University making an employment offer contingent on various background checks, such as a criminal record, credit history when job related and/or education verifications. Additionally, an administrative review shall be conducted whenever the university learns that an employee is charged with or convicted of a crime (except for minor vehicle violations). Frequently asked questions related to background checks may be found on the Human resources website at http://www.wright.edu/human-resources. Effective July 1, 2017, per Policy 7230 Wright State University is tobacco-free. Tobacco use, including the sale, advertising sampling and distribution of tobacco products and tobacco related items is prohibited in all university facilities, on all university owned or leased grounds, university owned or operated residence halls and apartments, and at all university sponsored events regardless of location. Tobacco use is also prohibited in all university vehicles or on any equipment owned, leased or operated by Wright State University. This policy applies to anyone on campus including students, faculty, staff, visitors, consultants, vendors, patients, volunteers, and contractor employees.
Special Instructions to Applicants
Posting Date	05/29/2026
First Consideration Date:	06/09/2026
Closing Date
Open Until Filled	Yes

Supplemental Questions

Required fields are indicated with an asterisk (*).

* How did you hear about this position at Wright State University? Please check all that apply.
- WSU Careers website
- Academic Careers
- Academic Keys
- Chronicle
- Diversity in Higher Ed
- Diverse Issues in Higher Ed
- Facebook
- HBCU
- Higher Ed Jobs
- Inside Higher Ed
- LinkedIn
- Social Media
- Personal referral
- Women in Higher Ed
- Other
- Job Fair or Hiring Event

Required Documents

Required Documents

Cover Letter
Resume/CV

Optional Documents

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3640 Colonel Glenn Hwy., Dayton, OH 45435 USA

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Original Job Description

Employment Opportunities

Toggle navigation

Human Resources

Social Media Coordinator Bookmark this Posting Print Preview | Apply for this Job

Position Information

Position Information (Default Section)

EEO Statement	Wright State University is an equal opportunity employer.
Faculty Rank or Job Title	Social Media Coordinator
Job Category:	Administrative (exempt/non-exempt)
Department	Office of Marketing
EEO number:	26P281
Position FTE	100%
Minimum Annual Salary	$45,000
Salary Band:	UC S04
Job Summary/Basic Function:	The Social Media Coordinator oversees the execution of marketing strategy across the digital ecosystem and is responsible for managing Wright State University’s digital presence across multiple social channels. This role in an essential member of the Communication and Media Relations team within University Communications and Marketing, sharing timely university messages and newsroom stories to keep the Wright State community informed and engaged. Social Media Coordinator curates the editorial calendar, creates messaging, posts content, and implements campaigns across various social media platforms. The position will use best practices and trends in social media marketing, be a visible and engaged member of the campus community, possess excellent writing and proofreading skills, work both independently and collaboratively, and understand how to build and engage with a digital audience. The Social Media Coordinator will perform the following responsibilities and duties across various university platforms, including: Coordinate and execute day-to-day social media activities. Participate in and provide social media coverage, including live feeds, day-of video and images university events, newsroom stories, informative messaging, and other storytelling opportunities. Utilize industry-leading trends and best practices to suggest and implement new features to increase user and audience awareness and engagement. Stay up to date with current platforms, tools, technologies, and trends in social media and digital strategies. Create monthly social media calendars for various university channels. Monitor social channels for community engagement and conversation opportunities. Join the conversation in social media through outreach and responses. Help maintain multiple internal social media accounts, including scheduling content, monitoring engagements, and analyzing metrics.
Minimum Qualifications	Bachelor’s degree, preferably in marketing, communications, video production journalism or a related field, or equivalent experience A minimum of 1 year of experience working with social media tools and metrics for a brand, company or organization Demonstrated success with marketing campaigns and experience using analytics (such as, Facebook Insights, Sprout Social, Google Analytics, etc.) to measure effectiveness Excellent verbal and written communication skills Strong analytical and critical thinking skills Proficiency in and knowledge of social media trends and practices Detail-oriented and organized Effective problem solving and project management skills Ability to think and act independently and work to meet aggressive deadlines in a fast-paced environment Ability to create and sustain a professional and collaborative work environment
Preferred Qualifications	Experience producing video for social media
Essential Functions and percent of time:	*Development, Collaboration, and Oversight (60%)* Create planned and strategic content calendars for multiple channels and post daily Develop, curate, post, and monitor social media messaging that aligns with the Wright State University brand strategy and social media guidelines. Apply and maintain brand guidelines to social media accounts including logos, hashtags, tagging, and photography, upholding brand and visual consistency. Participate in and provide social media coverage of university events and other storytelling opportunities. Collaborate with creative counterparts, social media contributors, and other internal stakeholders to produce social media and digital advertising content. Provide consultation and guidance on social media best practices and training on social media tools to counterparts across campus. Respond appropriately to follower comments and messages. Make leadership aware of pending issues and engage with leadership regarding issues as needed. Participate in social media duties during emergency communications situations
Essential Functions and percent of time (cont'd):	*Project Management (30%)* Support a creative team of writers, designers, and web developers Manage projects and schedule postings through social media platforms and/or software. Analyze end-user data and produce campaign reports to provide strategic recommendations and optimizations. Articulate the value of analytics data and report on findings to key constituents. Provide status reporting and milestone management to ensure delivery of projects on time, within budget, and according to quality standards. Proofread content for clarity, grammar, and spelling.
Non-Essential Functions and percent of time:	*Other Duties as Assigned (10%)* Complete a variety of marketing-related tasks, as needed, to support the marketing of the university. Work with the Director of Communication and Media Relations and other University Communications and Marketing leadership on key initiatives to advance Wright State’s brand and market presence.
Working Conditions	Blended in-office collaboration with remote or location based duties. The role involves use of computer equipment and mobile devices. To preserve the safety and security of the campus community and to maintain the integrity of university operations, it is the policy of Wright State University making an employment offer contingent on various background checks, such as a criminal record, credit history when job related and/or education verifications. Additionally, an administrative review shall be conducted whenever the university learns that an employee is charged with or convicted of a crime (except for minor vehicle violations). Frequently asked questions related to background checks may be found on the Human resources website at http://www.wright.edu/human-resources. Effective July 1, 2017, per Policy 7230 Wright State University is tobacco-free. Tobacco use, including the sale, advertising sampling and distribution of tobacco products and tobacco related items is prohibited in all university facilities, on all university owned or leased grounds, university owned or operated residence halls and apartments, and at all university sponsored events regardless of location. Tobacco use is also prohibited in all university vehicles or on any equipment owned, leased or operated by Wright State University. This policy applies to anyone on campus including students, faculty, staff, visitors, consultants, vendors, patients, volunteers, and contractor employees.
Special Instructions to Applicants
Posting Date	05/29/2026
First Consideration Date:	06/09/2026
Closing Date
Open Until Filled	Yes

Supplemental Questions

Required fields are indicated with an asterisk (*).

* How did you hear about this position at Wright State University? Please check all that apply.
- WSU Careers website
- Academic Careers
- Academic Keys
- Chronicle
- Diversity in Higher Ed
- Diverse Issues in Higher Ed
- Facebook
- HBCU
- Higher Ed Jobs
- Inside Higher Ed
- LinkedIn
- Social Media
- Personal referral
- Women in Higher Ed
- Other
- Job Fair or Hiring Event

Required Documents

Required Documents

Cover Letter
Resume/CV

Optional Documents

Home

3640 Colonel Glenn Hwy., Dayton, OH 45435 USA

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Social Media Coordinator

Edtech.com's Summary

Social Media Coordinator Full Description

Social Media Specialist, Office of Development Communications

Manager, Lifecycle Marketing

Senior Lifecycle Marketing Project Manager

Vice President for Marketing and Communications

Marketing Coordinator III - 529541