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edtech.com
University of Maryland logo

University of Maryland

Social Media Coordinator (C1) (VPUR)

🇺🇸 College Park, MD

🕑 Part-Time

💰 $30 - $35 per Hour

💻 Marketing

🗓️ November 21st, 2025

Canva Hootsuite

Edtech.com's Summary

University of Maryland College Park (UMCP) is hiring a Social Media Coordinator (C1) (VPUR). The coordinator manages social media strategy and daily operations for the Alumni Association, including content creation, scheduling, engagement with comments, and collaborating with university teams. They analyze performance data to optimize outreach, increase event attendance, and enhance alumni engagement.

Highlights
  • Manage social media strategy and daily operations for the Alumni Association.
  • Create, schedule content, and respond to comments and messages on social media platforms.
  • Collaborate with Alumni Association teams and the Office of Marketing and Communications.
  • Analyze social media metrics to recommend effective outreach methods.
  • Engage over 431,000 alumni through marketing strategies.
  • Experience preferred with social media scheduling tools like Hootsuite or Sprout Social.
  • Proficient in Canva for social graphic creation and Microsoft Office products.
  • Requires Bachelor’s degree and at least one year of professional administrative or coordinator experience.
  • Part-time role with 25-30 hours per week, offering $30-$35 per hour.
  • Position subject to background check and proof of eligibility to work in the USA.

Social Media Coordinator (C1) (VPUR) Full Description

Job Description Summary & Additional Information


Organization's Summary Statement:
At the Alumni Association, we inspire lifelong connections with a global network of Maryland alums. In an effort to achieve this vision, we connect, cultivate and channel the power of alumni to enrich themselves and advance the university through membership, event engagement, and volunteerism.

The Social Media Coordinator will be responsible for managing social media strategy and day-to-day operations for the Alumni Association. This includes the management of content creation, scheduling and responding to comments and messages. The Coordinator will collaborate with all Alumni Association teams and the Office of Marketing and Communications to execute marketing strategies designed to engage 431,000+ alumni with their alma mater. They will analyze social media performance and data to make recommendations on the most effective methods for outreach to engage constituents, thus improving communication efforts in order to increase attendance at events and engagement with the Alumni Association. This position is integral to the success of our organization with opportunities for professional growth and development. The Coordinator will join a high performing, energetic team that works toward achieving the mission and vision of the Alumni Association and the university.

Physical Demands: 
  • Work is performed in an office environment and requires the ability to operate standard office equipment and keyboards. 
  • Ability to work some evenings and weekends as necessary
  • Ability to lift or move up to 25 pounds
  • Able to independently navigate campus
Preferences:
  • 1 year social media or content creation experience
  • Some higher education or nonprofit experience/familiarity with UMD campus
  • Experience with a social media scheduling platform (i.e. Hootsuite, Sprout Social, etc.)
  • Experience using social graphic creation program Canva
  • Passionate about social media and creative thinker

Licenses/ Certifications: N/A
Required Application Materials: Resume, Cover Letter
 
Best Consideration Date: 11/27/2025
 
Posting Close Date: N/A
 
Open Until Filled: Yes
*All Applications should include a resume and cover letter
This position does not provide visa sponsorship now or in the future. Candidates must be able to provide proof of ongoing eligibility to work in the USA.
.
This is a Contingent 1 (C1) Position for 25-30 hours/week.

Minimum Qualifications

Education: Bachelor's degree from an accredited college or university.

Experience: One (1) year of professional administrative or coordinator experience.
Other: Additional work experience as defined above may be substituted on a year for year basis for up to four (4) years of the required education.

KNOWLEDGE, SKILLS, ABILITIES:
• Knowledge of best practices in organization, administration, and customer service.
• Knowledge of proper protocol in dealing with confidential information.
• Skill in oral and written communication.
• Skill in the use of Microsoft Office products.
• Ability to interpret and apply policies, procedures, regulations, and laws.
• Ability to multitask while demonstrating a commitment to customer service and sensitivity to a culturally and ethnically diverse community.

Department

VPUR-People and Engagement

Worker Sub-Type

Staff Contractual (C1) (Fixed Term)

Salary Range

$30-$35 Per Hour

Background Checks

Offers of employment are contingent on completion of a background check. Information reported by the background check will not automatically disqualify anyone from employment. Before any adverse decision, the finalist will have an opportunity to provide information to the University regarding disclosable background check information. The University reserves the right to rescind the offer of employment or otherwise decline or terminate employment if the information reported by the background check is deemed incompatible with the position, regardless of when the background check is completed.

Employment Eligibility

The successful candidate must complete employment eligibility verification (on Form I-9) by presenting documents that establish identity and work authorization within the timeframe required by federal immigration law, and where applicable, to demonstrate renewed employment authorization.  Failure to complete employment eligibility verification or reverification within the timeframe set forth by law may result in suspension or termination of employment.

EEO Statement

The University of Maryland, College Park is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment. Please read the University's Equal Employment Opportunity Statement of Policy.

Title IX Non-Discrimination Notice

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