Edtech.com's Summary

Study.com is hiring a Social Video Producer to develop and produce platform-native video for Study.com's YouTube and TikTok channels. The producer writes hook-driven scripts, studies retention and engagement data, and gives creators and editors direct creative feedback. A roster of freelance creators and editors is recruited, onboarded, and coached to keep quality and output consistent.

Highlights

Pitch native video concepts for YouTube and TikTok, drawing on formats like listicles, explainers, visual essays, storytimes, and POV
Write and punch up scripts with a focus on the first 3 seconds: hooks, pacing, payoff, and retention
Study retention curves, engagement, and comment sections to decide what to make next, then test it fast
Recruit and onboard a roster of freelance creators and editors
Coach creators and editors with direct feedback on delivery, cuts, captions, sound, and visual structure
Own titles, thumbnails, captions, and hashtags for discoverability on each platform
Track trends, sounds, formats, and algorithm shifts, and decide which to jump on
Use AI tools such as Claude, HeyGen, and ElevenLabs to speed up ideation, scripting, and production
Bring 2-3 years creating, producing, or managing TikTok, Instagram, and YouTube content, plus a portfolio of videos or channels grown
Work Pacific Time business hours Monday through Friday on your own computer with reliable high-speed internet

Social Video Producer Full Description

Our mission is to open the door to the life-changing impact of education. We build market-leading, online college credit and test-preparation solutions that help working adults earn their degrees, advance their careers, and achieve economic mobility. Recognized by Fast Company and GSV 150 as one of the world’s most innovative education companies, we are also at the forefront of AI-first learning, combining artificial intelligence with the latest learning science to improve access and outcomes at scale.

Our product is our impact. Through our Keys to College and Keys to the Classroom initiatives, we have saved students over $700 million in tuition and enabled hundreds of thousands of learners to pursue and succeed in careers across nursing, teaching, counseling, business, and other high-demand fields. We are deeply focused on measurable outcomes and building products that create meaningful, lasting change in people’s lives.

The contractor will be expected to work during Study.com's Pacific Time business hours Monday through Friday. Additionally, they will need to use their own computer and have reliable access to high-speed internet.

What You'll Do:

Develop and pitch native video concepts for Study.com's YouTube and TikTok channels. Draw on what's working across the platforms, not only in education: listicles, explainers, visual essays, "study with me," storytimes, reaction and POV formats.
Study retention curves, engagement, and comment sections, then pair those insights with your platform instincts to decide what to make next and test it fast.
Write and punch up scripts with a focus on the first 3 seconds: hooks, pacing, payoff, and retention.
Give creators and editors direct creative feedback on delivery, cuts, captions, sound, and visual structure. The aim is videos that feel native to each platform, not like branded ads.
Recruit, onboard, and coach a roster of freelance creators and editors. Help them find their on-camera voice while keeping quality and output consistent.
Stay on top of trends, sounds, formats, and shifts in the algorithms. Know when to jump on a trend and when to skip it.
Own titles, thumbnails, captions, and hashtags for discoverability on each platform.
Run lightweight production workflows that keep content moving without slowing creators down.
Use AI tools to speed up ideation, scripting, and production (Claude, HeyGen, ElevenLabs, etc.).

What You'll Bring to the Role:

2–3 years creating, producing, or managing TikTok, Instagram, and YouTube content, either in-house, at an agency, or as a creator yourself.
An experimental mindset. You're comfortable testing new ideas, learning from the results, and iterating quickly.
A portfolio of videos you made or channels you grew, with a clear sense of why they worked.
A strong instinct for hooks, storytelling, and pacing. You can explain why a video works, not just whether it does.
Fluency in YouTube and TikTok culture, formats, and analytics, plus comfort turning data into creative decisions.
Experience directing or collaborating with creators and editors, with feedback that makes the work better and keeps people motivated.
Organized enough to manage multiple creators and a steady publishing cadence.

Bonus: you've run your own channel, been on camera, or built an audience from scratch.

At Study.com, we know that strong communities are built on the power of our diversity, and we respect and strive to understand for the diverse identities, race, ethnicities, backgrounds, and perspectives of our team members. Our work and company culture have been consistently recognized, including:

Inc. Best Place to Work
Fortune Great Places to Work – Best Workplaces in the Bay Area
Golden Bridge Awards – Gold Winner, Corporate Social Responsibility
San Francisco Business Times & Silicon Valley Business Journal – Best Places to Work

Study.com provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran or disability status. In addition to federal law requirements.

Study.com complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. Additionally, qualified applicants with arrest and conviction records will be considered for the position in accordance with applicable state and local laws.

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Social Video Producer

Edtech.com's Summary

Social Video Producer Full Description

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