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George Mason University

Admissions Counselor

🇺🇸 Hybrid - Fairfax, VA

🕑 Full-Time

💰 TBD

💻 Enrollment

🗓️ June 2nd, 2025

CRM Salesforce

Edtech.com's Summary

George Mason University is hiring an Admissions Counselor. This role involves actively recruiting new students, reviewing applications, meeting with prospective students and families, and handling service escalations. The counselor will also conduct information sessions and engage in substantial travel. This position requires frequent evening and weekend work.

Highlights

  • Plan and execute student recruitment activities in assigned locations.
  • Review and make decisions on applicant files and manage a caseload of approximately 3,000 freshmen applicant files.
  • Conduct information sessions for prospective students and participate in admissions events.
  • Requires a Bachelor's degree or equivalent combination of education and experience.
  • Demonstrated customer service and communication skills are required.
  • Experience with Ellucian Banner software and Salesforce CRM is preferred.
  • Salary starts in the low-$40,000s.

Admissions Counselor Full Description

Department: Division of Enrollment Management
Classification: Education Support Spec 2
Job Category: Classified Staff
Job Type: Full-Time
Work Schedule: Full-time (1.0 FTE, 40 hrs/wk)
Location: Fairfax, VA
Workplace Type: Hybrid Eligible
Pay Band: 03
Salary: Starting in the low-$40,000s; commensurate with education and experience

Criminal Background Check: Yes
Motor Vehicle Records Check: Yes
Works with Minors check: Yes

About the Department:In collaboration with the George Mason University community, the Division for Enrollment Management optimizes student recruitment and retention by developing and implementing strategic enrollment plans, overseeing the admissions process, providing financial aid services, and managing the Mason Student Services Center—a centralized student services resource. The Division’s activities support the achievement of institutional enrollment goals by placing the student (and family) at the center of our work, supporting a culture of transparency, and leveraging data to inform decision-making.

The Office of Admissions facilitates the recruitment and enrollment of freshmen, transfer, graduate, and non-degree students in alignment with the University's strategic plan, ensuring a successful student body that contributes to the institution's excellence and global impact.
About the Position:The Admissions Counselor actively recruits new freshmen and transfer students by planning and executing recruitment activities in assigned locations. Reviews applicant files and makes appropriate admission decisions. Serves as the on-call person to meet with prospective students and families that walk into the office and as the contact person for any escalations from the front-line service team as scheduled. Conducts information sessions presented to prospective students and their families on academics, campus life and how to apply to George Mason University.

This position requires frequent evening and weekend work and extensive travel.
Responsibilities:Actively recruits new undergraduate students by conducting recruitment activities in assigned territories;Contacts and travels to schools or community colleges;Meets with prospective students and their families;Conducts presentations that highlight George Mason University;Schedules and conducts high school visits and college fairs;Manages university funds responsibly;Engages in appropriate follow-up activities with prospective students and applicants encountered during recruitment cycle;Remains up to date on all relevant information/policies about the institution;Reviews freshmen undergraduate applicant files and makes appropriate admissions decisions in the student database following established policies and procedures;Handles a caseload of approximately 3,000 freshmen applicant files;Supports review of transfer and/or non-degree applicants, as needed;Serves as an active and committed member of the admissions committee;Serves as the Counselor of the Day (COD), the on-call person to meet with prospective students and families that walk into the office and as the contact person for any escalations from the front-line service team as scheduled;Serves as the Informational Officer of the Day (IOD), conducting information sessions presented to prospective students and their families on academics, campus life and how to apply to George Mason University;Conducts prospective student information sessions several times per month, or as assigned;Actively participates in admissions events and assists with planning and logistics, as assigned; Participates in marketing related activities in conjunction with the office of Integrated Enrollment Marketing and the Office of Admissions, as needed; andReviews, edits, and contributes content related to prospective and admitted undergraduate students.
Required Qualifications:Bachelor’s degree in related field, or equivalent combination of education and experience;Demonstrated customer service experience;Demonstrated written and verbal communication skills;Skill in public speaking in large and small group situations;Demonstrated analytical skills;Ability to work effectively with diverse populations;Ability to handle sensitive and/or confidential information and situations;Ability to prioritize tasks in a deadline-driven environment;Ability to perform work with substantial attention to detail;Demonstrated ability to work positively as a member of a team;Computer literacy and willingness to learn new software applications; andValid driver's license: must currently possess an appropriate, active, valid motor vehicle operator’s license that meets all of GMU’s requirements for operating state vehicles and equipment under Mason’s Vehicle Use Policy 1411 https://universitypolicy.gmu.edu/policies/vehicle-use/. The Office of Risk Management reserves the right to review the driver’s licenses and Motor Vehicle Reports (MVRs) of all candidates selected with employment contingent upon a favorable review.
Preferred Qualifications:Previous experience working in an office setting;Experience in higher education with knowledge of the admissions process;Previous experience with Ellucian Banner software;Previous experience with Salesforce CRM;Familiarity with Mason's physical campus and surrounding area;Familiarity with Mason's diverse population, admissions processes, campus offerings for students, and campus events; andBilingual.
Instructions to Applicants: For full consideration, applicants must apply for Admissions Counselor at https://jobs.gmu.edu/. Complete and submit the online application to include three professional references with contact information, and provide a cover letter and resume.
Posting Open Date: May 30, 2025For Full Consideration, Apply by:  June 13, 2025Open Until Filled:  Yes