Edtech.com's Summary

Cal Poly Pomona is hiring a Communication Specialist for its Office of Student Success to develop, implement, and evaluate an integrated communication strategy across the Advising, Career, and Academic Engagement & Success portfolios. The role advises the Associate Provost for Student Success on messaging and communication priorities, provides lead work direction to other communications staff, and oversees strategic communication for student success initiatives and signature events. It’s a full-time, on-site, probationary position with an anticipated hiring range of $5,877 to $6,114 per month.

Highlights

Develops and evaluates integrated communication strategies across Advising, Career, and Academic Engagement & Success
Advises the Associate Provost for Student Success on messaging, audiences, and communication priorities
Leads communication and marketing strategy for Student Success signature events and career fairs
Provides lead work direction and mentoring to the Communications Specialist and Career Center marketing professional
Provides strategic oversight of Billy Chat, including campaign strategy and audience segmentation
Gathers and analyzes communication data from Tableau, websites, social media, and email platforms
Analyzes student engagement with advising, academic support, and career services to identify communication gaps
Evaluates emerging communication technologies, including AI-powered and digital engagement tools
Requires a bachelor’s degree in a related field, a valid driver’s license, and 4 years of relevant experience
Prefers higher education communication experience and demonstrated multi-channel campaign and analytics experience

Communication Specialist Full Description

THE DEPARTMENT:

The Office of Student Success (OSS) at Cal Poly Pomona provides institutional leadership for advancing student success by developing and implementing strategies that promote academic achievement, persistence, graduation, and post-graduate success. OSS leads a coordinated and holistic approach to student success by aligning academic advising, learning support, career development, student engagement, and data-informed decision-making across programs including the Bronco Advising Center, Career Center, First Year Experience, PolyTransfer Program, and University Advising.

DUTIES AND RESPONSIBILITIES:

Develops, implements, and evaluates an integrated communication strategy across Advising, Career, and Academic Engagement & Success portfolios
Advises the Associate Provost for Student Success on communication priorities, messaging, and emerging needs
Develops coordinated communication approaches connecting students with advising, academic support, and career development throughout the student lifecycle
Leads communication and marketing strategy for Student Success signature events, career fairs, and employer engagement activities
Provides lead work direction and mentoring to the Communications Specialist and Career Center marketing professional
Provides strategic oversight of Billy Chat, including campaign strategy, audience segmentation, and platform effectiveness
Leads assessment of communication strategies and channels, gathering data from Billy Chat, Tableau, websites, social media, and email platforms
Analyzes student engagement with advising, academic support, and career services to identify communication gaps and opportunities
Evaluates emerging communication technologies, including AI-powered platforms, text messaging, and social media
Leads communications for special projects and institutional initiatives spanning multiple Student Success portfolios

QUALIFICATIONS:

Bachelor's degree in a related field
Valid driver's license
Four years of relevant experience
Thorough and advanced knowledge of marketing, branding, communications, and public relations
Strong story development, journalistic writing, and advanced editorial skills
Advanced skill in mentoring or overseeing the work of others

PREFERRED QUALIFICATIONS:

Experience developing integrated communication and marketing plans for diverse audiences, preferably in higher education
Experience leading complex communication projects and providing lead work direction
Experience developing multi-channel campaigns and using analytics to improve communication strategies
Familiarity with emerging communication technologies, including AI-enabled and digital engagement tools

Compensation

Job Classification: Marketing Communications Professional III. Anticipated Hiring Range: $5,877-$6,114 monthly. CSU Classification Salary Range: $5,877-$8,561 monthly. Full-Time, Probationary.

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