Edtech.com's Summary

Edmentum is hiring a Content Marketing Manager. The role involves developing and executing a content strategy to elevate the brand, drive engagement, and support business growth through diverse content formats including articles, customer stories, and videos while managing SEO and collaborating with internal teams and external partners.

Highlights

Lead content strategy and manage a content calendar including blogs, webinars, whitepapers, and videos.
Drive SEO strategy and monitor content performance.
Collaborate with internal teams and external partners to produce customer-centered stories.
Manage freelance writers, editors, and video producers to maintain content quality and consistency.
Shape video content from ideation to production, especially for platforms like YouTube.
Requires 5–7 years of experience in content marketing or communications with strong writing and editing skills.
Proficiency in SEO, CMS platforms, and creative tools such as Canva or Adobe Creative Suite.
Salary range between $70,000 and $90,000 USD.
Passion for education or edtech and ability to manage multiple projects strategically and collaboratively.
Part of the Marketing Organization, focusing on educators and decision-makers.

Content Marketing Manager Full Description

WHO WE ARE

Edmentum is a dynamic educator and student-focused company dedicated to tech-enabled learning solutions. Our goal is to ensure that all students have access to flexible learning environments and educators have the tools they need to support their students. We are on a mission to create innovative, proven learning technology, partnering with educators to ignite student potential. We are a Remote First organization with a strong commitment to excellence, innovation, and customer satisfaction.

What You’ll Do

As our Content Marketing Manager, you’ll be the creative force behind the stories that shape our brand and inspire our audience. You’ll lead the charge in building a content engine that fuels awareness, drives engagement, and showcases the voices of our customers and educators. From strategy to execution, you’ll own a high-impact content calendar that spans formats—from thought-provoking articles and compelling customer stories to SEO-optimized resources and engaging video content.

In this role you will:

Architect and execute a content strategy that elevates our brand and supports business growth.
Create and manage a diverse portfolio of content—think blogs, webinars, whitepapers, videos, and more—that resonates with educators and decision-makers.
Lead SEO strategy and performance tracking to ensure our content is discoverable, impactful, and always improving.
Collaborate with internal teams and external partners to bring authentic, customer-centered stories to life.
Manage a network of freelance writers, editors, and video producers to scale content production with quality and consistency.
Shape our video content presence, from ideation to scripting and production, especially for platforms like YouTube.

Who You Are

• You have 5–7 years of experience in content marketing, communications, or a related field.
• You are a strong writer and editor with a portfolio of impactful content.
• You have deep knowledge of SEO and content performance tools.
• You are comfortable managing multiple projects and contributors.
• You are strategic, organized, and results-driven.
• You have experience with CMS platforms and creative tools like Canva or Adobe Creative Suite.
• You are collaborative, proactive, and eager to innovate.
• You understand the marketing funnel and how content supports each stage.
• You are passionate about education and/or edtech.
• You are adaptable and thrive in a fast-paced environment.
• You are willing to take on evolving responsibilities based on business needs.

Job Application Deadline: August 14, 2025

Pay range for this role:

$70,000—$90,000 USD

At Edmentum, we are committed to pay transparency. The salary range provided reflects market research, the responsibilities of the role, and alignment with our compensation principles. Actual compensation will be determined based on multiple factors, including, but not limited to, relevant experience and skill sets. All compensation decisions are individualized and based on the specific circumstances of each candidate.

We also offer a comprehensive benefits package to support your overall well-being and work-life balance. This includes medical, dental, and vision insurance with various plan options, a 401(k) retirement plan with company matching, and a flexible Time Away Program along with 10 paid holidays, 2 floating holidays, 1 wellness day, and a winter office closure at the end of December. Additionally, we provide resources to promote wellness, ensuring you have the support you need both professionally and personally. Our goal is to provide a benefits package that helps you thrive in all aspects of life.

Edmentum is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, national origin, ancestry, sex, age, disability, status as a disabled, recently separated, Armed Forces service medal or other protected veteran (“covered veteran”), marital status, status regarding public assistance, sexual orientation or any other characteristic protected by applicable federal, state or local laws.

We are dedicated to meeting the needs of individuals with disabilities and to creating an environment that supports our employees' physical and mental health. If you are a qualified individual with a disability or a covered veteran and need a reasonable accommodation to complete any part of the application process, please contact recruiting@edmentum.com.

As part of our hiring process, we may use AI-powered tools to support our HR team in reviewing, screening, and managing applications. These tools aim to improve efficiency, consistency, and fairness, but final decisions are made by our people. Applicants' personal information (e.g., resume, cover letter, qualifications, and application responses) may be processed by third-party AI tools for tasks like resume parsing, skills matching, candidate ranking, and interview scheduling.

Edmentum’s notice regarding the collection of personal information from interested candidates is available here

Original Job Description

WHO WE ARE

What You’ll Do

In this role you will:

Architect and execute a content strategy that elevates our brand and supports business growth.
Create and manage a diverse portfolio of content—think blogs, webinars, whitepapers, videos, and more—that resonates with educators and decision-makers.
Lead SEO strategy and performance tracking to ensure our content is discoverable, impactful, and always improving.
Collaborate with internal teams and external partners to bring authentic, customer-centered stories to life.
Manage a network of freelance writers, editors, and video producers to scale content production with quality and consistency.
Shape our video content presence, from ideation to scripting and production, especially for platforms like YouTube.

Who You Are

Job Application Deadline: August 14, 2025

Pay range for this role:

$70,000—$90,000 USD

Edmentum’s notice regarding the collection of personal information from interested candidates is available here

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