Director of Marketing And Communications

Director of Marketing And Communications

Posting Number  | S06351P
Position Title  | Director of Marketing And Communications
Department  | VP for Student Affairs
Location  | Arlington
Position Status  | Full-time
Work Schedule  | Monday – Friday, 8:00 AM – 5:00 PMSome evenings and weekends as required for relevant programs and activities.
Salary  | Salary is commensurate based on qualifications and relevant experience.
Pay Basis  | Monthly

Job Summary 
The Director of Marketing and Communications Director in Student Affairs executes, monitors, and evaluates marketing and communications strategy for the leadership of the division and all functional areas comprised within it. Responsibilities include coordinating all promotional, informational, and public relations efforts to support the objectives for the division, using all relevant and appropriate means in compliance with the branding, online, and social media guidelines of the institution. This position coordinates with campus partners, including UTA’s Messaging, Marketing, and Engagement (MME) team, to maximize promotional efforts to all appropriate constituencies. This role supervises the Marketing and Communications team (MarComm), including an Associate Director, Assistant Director, Coordinator, and student interns and ambassadors.

Essential Duties and Responsibilities 
Oversee all internal and external communications to include creating, editing, and approving promotional items, involving brochures, flyers, press releases, print and digital media, and similar items for Student Affairs through development and supervision of the MarComm team. Develop comprehensive marketing and communication strategies for the overall division including print materials, web content, and social media. Contribute to the development of comprehensive marketing and communication plans for departments within the division in collaboration with their personnel. Works with department leadership to identify and develop targeted communications for sharing on relevant online and social media resources. Manage division-wide requests for marketing support with the MarComm team. Coordinate Commencement with the Mark Comm team, and support other activities & events as requested for the Vice President for Student Affairs. Ensure an engaging, dynamic comprehensive web presence exists for the division as well as the various functional areas. Maintain knowledge and working understanding in emerging trends, technologies and best practices in marketing and communication, with the ability to articulate clearly to others. Collaborate on promotional efforts with other areas of campus, including MME, Admissions, Student Success, Development & Alumni Relations, and others as appropriate. Provide marketing & communications support to these units as needed. Identify and promote relevant information and news to internal sources like university-wide publications, as well as external sources such media and relevant community organizations. Work collaboratively with MME to ensure compliance with UTA’s marketing and communications standards for division and departmental items. Serve on departmental, divisional, and/or university-wide committees/ Perform other relevant duties as assigned.

Minimum Qualifications  | Bachelor’s degree in a field related to marketing and communication. Five (5) years of professional experience in marketing and communication efforts in a higher education context.

Preferred Qualifications  | Master’s degree in a field related to marketing and communication. Six (6) or more years of professional experience in marketing and communication efforts for a Student Affairs division.

Knowledge, Skills and Abilities  | Knowledge of contemporary best practices for marketing and communicating promotional information about programs, services, and resources available to students in a higher education setting. Ability to manage numerous projects, respond to competing priorities, and meet evolving deadlines. Ability to contribute to institutional crisis communication efforts. Knowledge of print and web-based communication usage and styles, social media platforms, and other relevant methods for sharing important information. Capacity to collaborate with various partners in reaching numerous constituencies. Professional interpersonal, communication, and problem-solving skills.

Other Requirements  |
Workplace and Eligibility Conditions  |
Benefits Eligible  | Yes
Benefits at UTA  | We are proud to offer a comprehensive benefits package to all our employees at the University.
https://www.uta.edu/hr/employee-benefits

To help you understand the full value of these benefits, we have created a tool that calculates the total worth of your compensation package. This tool takes into account all of the benefits that you are eligible for, including health insurance, retirement plans, and paid time off. To access this tool and learn more about the total value of your benefits, please click on the following link:
https://resources.uta.edu/hr/services/records/compensation-tools.php

CBC Requirement  | It is the policy of The University of Texas at Arlington to conduct a criminal background check on any applicant who is under final consideration for employment with the University.

EEO Statement  | It is the policy of The University of Texas at Arlington (UTA or The University) to provide an educational and working environment that provides equal opportunity to all members of the University community. In accordance with federal and state law, the University prohibits unlawful discrimination, including harassment, on the basis of race, color, national origin, religion, age, sex, sexual orientation, pregnancy, disability, genetic information, and/or veteran status. The University also prohibits discrimination on the basis of gender identity, and gender expression. Retaliation against persons who oppose a discriminatory practice, file a charge of discrimination, or testify for, assist in, or participate in an investigative proceeding relating to discrimination is prohibited. Constitutionally-protected expression will not be considered discrimination or harassment under this policy. It is the responsibility of all departments, employees, and students to ensure the University’s compliance with this policy.

University Information  | The University of Texas at Arlington is located in the heart of the Dallas-Fort Worth-Arlington metroplex, a vibrant and diverse metropolitan area that is home to over 7 million people, one of the fastest-growing tech economies in the United States, and a wide array of arts, entertainment, and cultural activities. UTA is a comprehensive teaching, research, and public service institution dedicated to the advancement of knowledge through scholarship and creative work. The University is committed to providing access and ensuring student success, and to a culture of innovation, entrepreneurship, and commercialization of discoveries by our community of scholars. With an enrollment of more than 40,000 students, UTA is the second largest in the University of Texas System. As a result of its combination of rigorous academics and innovative research, UTA is designated as a Carnegie R-1 “Very High Research Activity” institution. UTA ranks No. 4 nationally in Military Times’ annual “Best for Vets: Colleges” list and is among the top 30 performers nationwide for promoting social mobility of its graduates (U.S. News & World Report, 2023). UTA is designated by the U.S. Department of Education as both a Hispanic-Serving Institution (HSI) and an Asian American and Native American Pacific Islander-Serving Institution (AANAPISI), and it has one of the top 5 most ethnically diverse undergraduate student bodies in the United States (U.S. News & World Report, 2023). Its approximately 270,000 alumni, including some who occupy leadership positions at many of the 24 Fortune 500 companies headquartered in North Texas, contribute to UTA’s $22.2 billion annual economic impact on Texas.

Furthermore, UTA is poised to experience widespread growth in the near future. The university recently launched the first phase of its RISE 100 initiative aimed at recruiting 100 new tenure-system faculty to amplify research standing and position UTA as a leader in key scholarly areas; more details are available at https://www.uta.edu/administration/president/strategic-plan/rise100. The successful candidate for this position will have the opportunity to join UTA during an exciting period of growth and contribute as the university broadens its impact.

ADA Accommodations  | The University of Texas at Arlington is committed to providing reasonable accommodation to individuals with disabilities. If you require reasonable accommodation in completing this application, interviewing or otherwise participating in the employee selection process, please direct your inquiries to 817-272-5554 or email ADADocs@uta.edu.

 Posting Detail Information 

Number of Vacancies  | 1
Open Until Filled  |
Minimum Number of References Required  | 3
Maximum Number of References Accepted  | 3
Special Instructions to Applicants  | Applicants must include in their online resume the following information: 1) Employment history: name of company, period employed (from month/year to month/year), job title, summary of job duties and 2) Education: school name, degree type, and major.

Requirement Questions

Required fields are indicated with an asterisk (*).

Documents Needed To Apply

OFFICE OF TALENT, CULTURE AND ENGAGEMENT
J.D. Wetsel Service Center
1225 W. Mitchell Road
Arlington, TX 76019