Chapman University
Panther Newspaper Digital Marketing Manager
🇺🇸 Orange, CA
🕑 Part-Time
💰 $17 per Hour
💻 Marketing
🗓️ July 17th, 2025
Edtech.com's Summary
- Develop and implement social media strategies to increase brand awareness and engagement.
- Create and curate original and relevant content, including text, images, and videos.
- Manage daily operations of social media accounts such as Facebook, X, and Instagram.
- Monitor interactions and respond to audience engagement to build an online community.
- Collaborate on marketing campaigns to promote the newspaper and expand viewership.
- Work closely with the Advertising Manager on promotional materials and distribution.
- Analyze social media performance metrics and send weekly newsletters.
- Required background in social media marketing and professional conduct.
- Desired proficiency in social media platforms and design software.
- Compensation is $16.50 per hour with up to 10 hours per week during the academic year 2025-2026.
Panther Newspaper Digital Marketing Manager Full Description
Job Number | SE132224
Position Headcount | 1
Position Title | Panther Newspaper Digital Marketing Manager
Academic Year | Academic Year 2025-2026
Term or Semester | All Academic Year
Is this Role for an Undergrad or Grad Student? | Undergrad
Anticipated Pay Range | $16.50 - $16.50
Pay Range Information
Chapman University is required to provide a reasonable estimate of the compensation range for this position. This range takes into account a variety of factors that are considered in making compensation decisions, including experience, skills, knowledge, abilities, education, licensure and certifications, and other business and organizational needs. Salary offers are determined based on the final candidate’s qualifications and experience, as well as internal equity and other internal factors. The anticipated pay range is not a promise of a particular wage.
On which Campus will this work be done? | Orange
Approved Supervisor | David Bryant
Supervisor Email | davbryant@chapman.edu
Please use dates within Chapman Academic Calendar
(https://www.chapman.edu/academics/academic-calendar.aspx)
Projected End Date | 05/25/2026
Average number of hours per week | Up to 10 Hrs
Position Summary Information
The Digital Marketing Manager will work closely with the Advertising Manager and is responsible for developing and implementing social media strategies to increase the publication’s online presence, engagement, and viewership. This role involves creating and curating content, managing social media accounts, and analyzing performance metrics.
Responsibilities | Job Responsibilities: Social Media Strategy:
Create comprehensive social media strategies to increase brand awareness, engagement, and traffic to the website. Plan and manage the social media editorial calendar, ensuring timely and relevant content.
Create and Curate Content: Develop original content, including text, images, and videos Curate relevant content from other sources to share with the audience. Collaborate with the editorial team to promote articles and multimedia content.
Manage Social Media Accounts: Oversee daily management of social media accounts, including Facebook, X, Instagram, etc. Schedule and publish posts, ensuring consistent and strategic posting. Monitor and respond to comments, messages, and mentions.
Increase Engagement/Build Community: Develop and implement strategies to grow and maintain an online community. Create and manage contests, polls, and other interactive activities to increase engagement. Track and analyze social media performance metrics. Attend weekly meetings. Create/Send the weekly newsletters.
Marketing Campaigns: Work with the Advertising manager to develop and implement marketing campaigns to promote the newspaper and increase viewership. Utilize various marketing channels, including social media, email, events, and partnerships, to reach target audiences. Work with an Advertising manager to design promotional materials and manage distribution.
Required Qualifications | Background in social media marketing. Ability to maintain professionalism.
Desired Qualifications | Proficiency in social media platforms and design software.
Special Instructions to Applicants | Be able to attend weekly staff meetings throughout each semester.
- Resume
One University Drive
Orange, CA 92866
(714) 997-6815
RINKER HEALTH SCIENCE CAMPUS
9401 Jeronimo Road
Irvine, CA 92618
© 2019 CHAPMAN UNIVERSITY
Office of Human Resources
One University Drive
Orange, California 92866
TalentServices@chapman.edu
The offer of employment is contingent upon satisfactory completion and outcomes of a criminal background screening, and returning to the Office of Human Resources a signed original acceptance of the Chapman University Agreement to Arbitrate.
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