Director of Marketing Strategy

🇺🇸 Chapel Hill, NC

🕑 Full-Time

💰 $115K - $125K

💻 Marketing

🗓️ May 23rd, 2025

Edtech.com's Summary

University of North Carolina at Chapel Hill is hiring a Director of Marketing Strategy. The position involves leading the development and execution of strategic marketing initiatives that align with the university's mission, collaborating with senior leadership, campus partners, and external agencies to enhance the university's brand and engagement. The Director is expected to improve reputation, brand awareness, and engagement with various audiences.

Highlights

Lead development and execution of strategic marketing initiatives
Collaborate with senior leadership and external agencies
Enhance reputation and brand awareness
Oversee marketing campaigns and high-level strategy
Proficiency in marketing analytics and performance measurement tools required
Relevant post-Baccalaureate degree with 3+ years of experience or Bachelor's degree with 5+ years of experience
Hiring range: $115,000-$125,000
Knowledge of full marketing mix across paid, owned, and earned channels
Strong leadership and interpersonal skills