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Rowan University

Market Research Analyst, PSS3

🇺🇸 Glassboro, NJ

🕑 Full-Time

💰 $64K - $73K

💻 Marketing

🗓️ December 16th, 2025

Edtech.com's Summary

Rowan University is hiring a Market Research Analyst, PSS3 to support the market research team within the Division of Marketing & Communication. The role involves collaborating with various teams to produce reports that guide recruitment strategy and marketing operations, leveraging labor market intelligence and competitor analysis to enhance academic program development and student recruitment.

Highlights
  • Collaborate with research partners like Hanover, EAB, and ENCOURA/Eduventures to provide market insights
  • Utilize labor market data to guide academic program creation and assess existing program market potential
  • Produce competitive analysis reports for academic evaluation
  • Generate and distribute reports on career outcomes, competitor analysis, tuition, and industry trends
  • Analyze survey data to forecast prospective student behavior and improve recruitment strategies
  • Maintain documentation for reports, dashboards, and processes
  • Bachelor’s degree required with at least 3 years of higher education experience
  • Experience with Lightcast Analyst software
  • Preferred MBA and experience with higher education research organizations
  • Salary range: $63,833.24 to $73,416.00 annually based on qualifications and experience

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