Marketing Analyst @ University of Utah

Edtech.com's Summary

University of Utah is hiring a Marketing Analyst. The role involves collaborating within the Office of Advancement to support gift officers, manage and analyze prospect data in Salesforce, and foster cross-campus partnerships to enhance donor engagement and philanthropic support.

Highlights

Support gift officers by tracking donor engagement activities and serving as a liaison within University Advancement.
Maintain data integrity and perform audits in Salesforce to ensure accurate reporting of fundraising activities.
Create reports and dashboards to inform donor engagement strategies and measure performance metrics.
Collaborate with Prospect Research and manage portfolio assignments for optimal fundraising outcomes.
Resolve conflicts and promote coordinated strategies across university advancement efforts.
Required skills include proficiency with Salesforce or similar CRM systems and strong data management capabilities.
Requires a Bachelor's degree or equivalent experience and at least two years of related work experience.
Compensation ranges from $45,000 to $55,000 annually.
Works closely with University of Utah Health, main campus, and affiliated organizations to advance philanthropic goals.
Full-time, day shift position within the Development Department under the President's area.

Marketing Analyst Full Description

Toggle navigation

Marketing Analyst Bookmark this Posting Print Preview | Apply for this Job

Please see Special Instructions for more details.

This position may require the successful completion of a criminal background check and/or drug screen.
We are unable to provide H1b sponsorship or take over sponsorship of an employment visa at this time.

Announcement

Details

Open Date	03/04/2026
Requisition Number	PRN44405B
Job Title	Marketing Analyst
Working Title	Prospect Management Analyst
Career Progression Track	E
Track Level
FLSA Code	Administrative
Patient Sensitive Job Code?	No
Standard Hours per Week	40
Full Time or Part Time?	Full Time
Shift	Day
Work Schedule Summary
VP Area	President
Department	00289 - Development
Location	Campus
City	Salt Lake City, UT
Type of Recruitment	External Posting
Pay Rate Range	45000 to 55000
Close Date	06/04/2026
Priority Review Date (Note - Posting may close at any time)
Job Summary	A Prospect Management Analyst works collaboratively as one of the many data-driven team members in the University of Utah Office of Advancement, a unit dedicated to serving main campus, University of Utah Health, and numerous affiliated organizations and institutions. Our mission is to generate engagement and philanthropic support to advance the university’s priorities in key areas for students, faculty, patients, and researchers. The primary function of a Prospect Management Analyst is to Champion the values of Collaboration, Belonging, Empowerment, and Integrity, which are essential to a successful prospect management system; Encourage donor centric and One U behavior across the University advancement community; Capture cross-campus collaboration, planning, and activity tracking within University Advancement prospect management system (Salesforce); Partner closely with gift officers to optimize portfolios to increase donor engagement and gifts; Synthesize data sets and maintain data integrity to provide accurate reporting; And ensure continuity and quality customer service between campus areas, University of Utah Health and University Advancement.
Responsibilities	Support to Gift Officers (40%) Conduct regular meetings with gift officers as they cultivate and solicit prospective donors to track engagement activity in Salesforce in accordance with University Advancement policies and procedures Serve as liaison to connect gift officers with appropriate resources within University of Utah Advancement Office, providing frontline support and triaging questions and concerns Assist gift officers in entering donor engagement data through plans and contact reports in a timely manner to ensure accurate, real-time reflection of fundraising activity Collaborate within Central Prospect Management on prospect strategies to advocate for data-driven models to support portfolios that are focused, dynamic, and sustainable, leading to successful fundraising Demonstrate comprehensive understanding of the prospect management system, policies, procedures, and best practices to inform, guide, and support gift officers Encourage cross-campus collaboration to help develop prospect strategies to increase donor engagement and gifts Assist in tracking and reporting performance metrics that are aligned with Leadership’s objectives for donor qualification, engagement, solicitation, and gift outcomes Work closely with the Prospect Research team to identify potential prospects for priority projects Data Analysis, Integrity, and Entry (40%) Assist in analyzing data sets to create clear reports and dashboards that inform donor engagement strategies and measure performance metrics Regularly perform data integrity audits on records in Salesforce to ensure accurate prospect information, donor engagement activity, and related data for accurate reporting Assist with entering opportunities and related data into the prospect management system to track funding requests and to support fundraising activity metrics Regularly review solicitation plans in the prospect management system, focusing on those above an established dollar threshold and/or involving multiple fundraising areas Regularly review and confirm prospect manager assignment requests by considering all data within the prospect management system to make informed, strategic portfolio assignments Support broader Central Prospect Management team in data entry updates as needed Strategic Partnership & Conflict Resolution (15%) Serve as a critical partner across University Advancement in situations such as potential cross-campus conflicts, timing issues, donor fatigue, or opportunities for coordinated strategy Model confidentiality and impartiality in all circumstances; be a champion for University Advancement’s strategic goals, the One U Philosophy, and the interests of our donors Other Duties as Assigned (5%)
Minimum Qualifications	Requires a Bachelor’s degree in a related area of assignment or equivalency (one year of education can be substituted for two years of related work experience); two years of related experience. Demonstrated human relations and effective communication skills required.
Preferences	This position has no responsibility for providing care to patients. Applicants must demonstrate the potential ability to perform the essential functions of the job as outlined in the position description. The ideal candidate will have: Experience with and understanding of nonprofit and/or higher education fundraising Experience in cross-collaboration with key stakeholders Experience using Salesforce or similar CRMs Track record of providing excellent customer service to stakeholders Demonstrated competency with data sets, data hygiene, and data maintenance Experience with presenting or providing guidance on technical and policy information to individuals and groups Demonstrated ability to strategize and resolve conflicts in and with small groups
Type	Benefited Staff
Special Instructions Summary	This position may require the successful completion of a criminal background check and/or drug screen. We are unable to provide H1b sponsorship or take over sponsorship of an employment visa at this time.
Additional Information	The University is a participating employer with Utah Retirement Systems (“URS”). Eligible new hires with prior URS service, may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581-7447 for information. Individuals who previously retired and are receiving monthly retirement benefits from URS are subject to URS’ post-retirement rules and restrictions. Please contact Utah Retirement Systems at (801) 366-7770 or (800) 695-4877 or University Human Resource Management at (801) 581-7447 if you have questions regarding the post-retirement rules. This position may require the successful completion of a criminal background check and/or drug screen. The University of Utah values candidates who have experience working in settings with students and patients from all backgrounds and possess a strong commitment to improving access to higher education and quality healthcare for historically underrepresented students and patients. All qualified individuals are strongly encouraged to apply. Veterans’ preference is extended to qualified applicants, upon request and consistent with University policy and Utah state law. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities. The University of Utah is an Affirmative Action/Equal Opportunity employer and does not discriminate based upon race, ethnicity, color, religion, national origin, age, disability, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy-related conditions, genetic information, or protected veteran’s status. The University does not discriminate on the basis of sex in the education program or activity that it operates, as required by Title IX and 34 CFR part 106. The requirement not to discriminate in education programs or activities extends to admission and employment. Inquiries about the application of Title IX and its regulations may be referred to the Title IX Coordinator, to the Department of Education, Office for Civil Rights, or both. To request a reasonable accommodation for a disability or if you or someone you know has experienced discrimination or sexual misconduct including sexual harassment, you may contact the Director/Title IX Coordinator in the Office of Equal Opportunity and Affirmative Action (OEO/AA). More information, including the Director/Title IX Coordinator’s office address, electronic mail address, and telephone number can be located at: https://www.utah.edu/nondiscrimination/ Online reports may be submitted at oeo.utah.edu https://safety.utah.edu/safetyreport This report includes statistics about criminal offenses, hate crimes, arrests and referrals for disciplinary action, and Violence Against Women Act offenses. They also provide information about safety and security-related services offered by the University of Utah. A paper copy can be obtained by request at the Department of Public Safety located at 1658 East 500 South.

Posting Specific Questions

Required fields are indicated with an asterisk (*).

* Do you have a related Bachelor's degree or equivalency? (2 years related work experience may be substituted for 1 year of education)
- Yes
- No
* How many years of marketing, statistical, or assignment related experience do you have?
- No experience
- Less than 1 year
- 1 year or more, but less than 2 years
- 2 years or more, but less than 4 years
- 4 years or more

Applicant Documents

Required Documents

Resume
Cover Letter
List of References

Optional Documents

Historical Only – Do Not Use – See Document Description for More Information – Addendum to the University of Utah – Veteran Only
Historical Only – Do Not Use – See Description for More Information – Appropriate discharge document (such as DD-2214) – Veteran Only

University Human Resource Management
250 East 200 South, Suite 125 Salt Lake City, UT 84111
Contact us: (801) 581-2169 By Email: employment@utah.edu

To ensure the security of your data, you will be logged out due to inactivity in 3 minutes at
.

Any data not saved will be lost.

Click 'OK' to keep your session active.

Original Job Description

Toggle navigation

Marketing Analyst Bookmark this Posting Print Preview | Apply for this Job

Please see Special Instructions for more details.

Announcement

Details

Open Date	03/04/2026
Requisition Number	PRN44405B
Job Title	Marketing Analyst
Working Title	Prospect Management Analyst
Career Progression Track	E
Track Level
FLSA Code	Administrative
Patient Sensitive Job Code?	No
Standard Hours per Week	40
Full Time or Part Time?	Full Time
Shift	Day
Work Schedule Summary
VP Area	President
Department	00289 - Development
Location	Campus
City	Salt Lake City, UT
Type of Recruitment	External Posting
Pay Rate Range	45000 to 55000
Close Date	06/04/2026
Priority Review Date (Note - Posting may close at any time)
Job Summary	A Prospect Management Analyst works collaboratively as one of the many data-driven team members in the University of Utah Office of Advancement, a unit dedicated to serving main campus, University of Utah Health, and numerous affiliated organizations and institutions. Our mission is to generate engagement and philanthropic support to advance the university’s priorities in key areas for students, faculty, patients, and researchers. The primary function of a Prospect Management Analyst is to Champion the values of Collaboration, Belonging, Empowerment, and Integrity, which are essential to a successful prospect management system; Encourage donor centric and One U behavior across the University advancement community; Capture cross-campus collaboration, planning, and activity tracking within University Advancement prospect management system (Salesforce); Partner closely with gift officers to optimize portfolios to increase donor engagement and gifts; Synthesize data sets and maintain data integrity to provide accurate reporting; And ensure continuity and quality customer service between campus areas, University of Utah Health and University Advancement.
Responsibilities	Support to Gift Officers (40%) Conduct regular meetings with gift officers as they cultivate and solicit prospective donors to track engagement activity in Salesforce in accordance with University Advancement policies and procedures Serve as liaison to connect gift officers with appropriate resources within University of Utah Advancement Office, providing frontline support and triaging questions and concerns Assist gift officers in entering donor engagement data through plans and contact reports in a timely manner to ensure accurate, real-time reflection of fundraising activity Collaborate within Central Prospect Management on prospect strategies to advocate for data-driven models to support portfolios that are focused, dynamic, and sustainable, leading to successful fundraising Demonstrate comprehensive understanding of the prospect management system, policies, procedures, and best practices to inform, guide, and support gift officers Encourage cross-campus collaboration to help develop prospect strategies to increase donor engagement and gifts Assist in tracking and reporting performance metrics that are aligned with Leadership’s objectives for donor qualification, engagement, solicitation, and gift outcomes Work closely with the Prospect Research team to identify potential prospects for priority projects Data Analysis, Integrity, and Entry (40%) Assist in analyzing data sets to create clear reports and dashboards that inform donor engagement strategies and measure performance metrics Regularly perform data integrity audits on records in Salesforce to ensure accurate prospect information, donor engagement activity, and related data for accurate reporting Assist with entering opportunities and related data into the prospect management system to track funding requests and to support fundraising activity metrics Regularly review solicitation plans in the prospect management system, focusing on those above an established dollar threshold and/or involving multiple fundraising areas Regularly review and confirm prospect manager assignment requests by considering all data within the prospect management system to make informed, strategic portfolio assignments Support broader Central Prospect Management team in data entry updates as needed Strategic Partnership & Conflict Resolution (15%) Serve as a critical partner across University Advancement in situations such as potential cross-campus conflicts, timing issues, donor fatigue, or opportunities for coordinated strategy Model confidentiality and impartiality in all circumstances; be a champion for University Advancement’s strategic goals, the One U Philosophy, and the interests of our donors Other Duties as Assigned (5%)
Minimum Qualifications	Requires a Bachelor’s degree in a related area of assignment or equivalency (one year of education can be substituted for two years of related work experience); two years of related experience. Demonstrated human relations and effective communication skills required.
Preferences	This position has no responsibility for providing care to patients. Applicants must demonstrate the potential ability to perform the essential functions of the job as outlined in the position description. The ideal candidate will have: Experience with and understanding of nonprofit and/or higher education fundraising Experience in cross-collaboration with key stakeholders Experience using Salesforce or similar CRMs Track record of providing excellent customer service to stakeholders Demonstrated competency with data sets, data hygiene, and data maintenance Experience with presenting or providing guidance on technical and policy information to individuals and groups Demonstrated ability to strategize and resolve conflicts in and with small groups
Type	Benefited Staff
Special Instructions Summary	This position may require the successful completion of a criminal background check and/or drug screen. We are unable to provide H1b sponsorship or take over sponsorship of an employment visa at this time.
Additional Information	The University is a participating employer with Utah Retirement Systems (“URS”). Eligible new hires with prior URS service, may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581-7447 for information. Individuals who previously retired and are receiving monthly retirement benefits from URS are subject to URS’ post-retirement rules and restrictions. Please contact Utah Retirement Systems at (801) 366-7770 or (800) 695-4877 or University Human Resource Management at (801) 581-7447 if you have questions regarding the post-retirement rules. This position may require the successful completion of a criminal background check and/or drug screen. The University of Utah values candidates who have experience working in settings with students and patients from all backgrounds and possess a strong commitment to improving access to higher education and quality healthcare for historically underrepresented students and patients. All qualified individuals are strongly encouraged to apply. Veterans’ preference is extended to qualified applicants, upon request and consistent with University policy and Utah state law. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities. The University of Utah is an Affirmative Action/Equal Opportunity employer and does not discriminate based upon race, ethnicity, color, religion, national origin, age, disability, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy-related conditions, genetic information, or protected veteran’s status. The University does not discriminate on the basis of sex in the education program or activity that it operates, as required by Title IX and 34 CFR part 106. The requirement not to discriminate in education programs or activities extends to admission and employment. Inquiries about the application of Title IX and its regulations may be referred to the Title IX Coordinator, to the Department of Education, Office for Civil Rights, or both. To request a reasonable accommodation for a disability or if you or someone you know has experienced discrimination or sexual misconduct including sexual harassment, you may contact the Director/Title IX Coordinator in the Office of Equal Opportunity and Affirmative Action (OEO/AA). More information, including the Director/Title IX Coordinator’s office address, electronic mail address, and telephone number can be located at: https://www.utah.edu/nondiscrimination/ Online reports may be submitted at oeo.utah.edu https://safety.utah.edu/safetyreport This report includes statistics about criminal offenses, hate crimes, arrests and referrals for disciplinary action, and Violence Against Women Act offenses. They also provide information about safety and security-related services offered by the University of Utah. A paper copy can be obtained by request at the Department of Public Safety located at 1658 East 500 South.

Posting Specific Questions

Required fields are indicated with an asterisk (*).

* Do you have a related Bachelor's degree or equivalency? (2 years related work experience may be substituted for 1 year of education)
- Yes
- No
* How many years of marketing, statistical, or assignment related experience do you have?
- No experience
- Less than 1 year
- 1 year or more, but less than 2 years
- 2 years or more, but less than 4 years
- 4 years or more

Applicant Documents

Required Documents

Resume
Cover Letter
List of References

Optional Documents

Historical Only – Do Not Use – See Document Description for More Information – Addendum to the University of Utah – Veteran Only
Historical Only – Do Not Use – See Description for More Information – Appropriate discharge document (such as DD-2214) – Veteran Only

University Human Resource Management
250 East 200 South, Suite 125 Salt Lake City, UT 84111
Contact us: (801) 581-2169 By Email: employment@utah.edu

To ensure the security of your data, you will be logged out due to inactivity in 3 minutes at
.

Any data not saved will be lost.

Click 'OK' to keep your session active.

Let me find your next job.

Thanks - you're signed up.

Marketing Analyst

Edtech.com's Summary

Marketing Analyst Full Description

Associate Marketing Manager

Social Media and Outreach Specialist - Ogden Valley Adaptive

Senior Marketing Manager - Public Sector

Senior Marketing Manager - Academy

Vice President of Marketing