Posting Title: Marketing Assistant Overview:
The marketing assistant aids the sales and marketing director in carrying out the marketing functions of the Press. In addition, s/he has responsibility, in consultation with the Business Manager, for the rights and permissions processes at the Press.
This person will need to take an ownership stake in the Print on Demand process, and be closely involved in keeping the CUA Press website up to date.
The projected salary or hourly pay range for this position which represents the full range of anticipated compensation
is: $50,000 to $55,000.
Responsibilities:
- Be the primary contact for the Press’ Print on Demand program, in consultation with the Sales and Marketing Director and Editorial. Prepare files, upload, make changes to cover designs, work with outside vendors.
- Maintain reviewer database; prepare press release lists for each new book; mail press releases; compile and mail press kits; send published reviews to authors.
- Process and pay invoices incurred by the Marketing Department.
- Process and note desk copy requests from outside vendor.
- Primary liaison for exhibit planning and reporting: prepare order forms; order books; compile sales; return books. Attend exhibits as needed.
Develop and maintain awards database; submit books for award competitions. - Log book reviews and enter excerpts in university press database, website, and external websites.
In conjunction with sales and marketing director, update and take ownership of Press website.
Coordinate and implement seasonal catalog mailing to several in-house lists twice a year. - Work with outside vendors and websites to provide them with book covers for their platforms.
Design and proofreading of advertisements
In conjunction with sales and marketing director, monitor and update rights and permissions database. - Does photocopying and filing, and carries out other miscellaneous tasks as assigned.
Qualifications:
HS Diploma with relevant experience.
Practical knowledge of computer applications, including Microsoft Office, Excel, and PowerPoint, Adobe suite, and knowledge of web software.