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Bright Horizons

Marketing Specialist

🇺🇸 Hybrid - Newton, MA

🕑 Full-Time

💰 $68K - $72K

💻 Marketing

🗓️ May 9th, 2025

CRM

Edtech.com's Summary

Bright Horizons is hiring a Marketing Specialist. The role involves providing high-quality tactical and strategic marketing support across various levels, managing marketing collateral, and ensuring effective communication within teams. The Specialist collaborates with cross-functional teams to drive scalable marketing programs and assists with community events and campaign project management.
 
Highlights 
  • Manage inbound marketing project requests and develop reporting on Center Marketing activities.
  • Provide project management for marketing collateral and event logistics.
  • 3 days a week onsite required at Newton MA headquarters.
  • Bachelor's Degree in Marketing or related field and at least 3 years of experience needed.
  • Strong project management and excellent communication skills required.
  • Proficiency with MS Office; CRM and marketing technology experience preferred.
  • Annual salary ranges from $68,000-$72,000.
  • Benefits include medical, dental, vision insurance, 401(k) plan, and life insurance.

Marketing Specialist Full Description

Marketing Specialist

Newton, Massachusetts, United States of America, 02459
Corporate
Full time
  
Primary Purpose
The Center Marketing Specialist leverages expertise in marketing service and communications by providing high-quality tactical and strategic support and effective project management at the enterprise, divisional, and center levels. This role will be an addition to a high-functioning team that drives scalable marketing programs and solutions for field marketing and center operations partners.

This is a hybrid position requiring 3 days a week onsite at our headquarters in Newton MA.

Bright Horizons is trusted by families and employers around the world for high-quality child care and early education, back-up care, and workplace education. We partner with some of the world’s best companies to provide services that help employees perform their best and support families to thrive both personally and professionally.

Essential Functions/Responsibilities
  • Triage, and execute inbound marketing project requests from centers. Develop regular reporting on Center Marketing projects and activities. Provide insights and recommendations on areas of opportunity for optimization.
  • Provide excellent internal customer service to our marketing and operations partners, responding to inquiries in a timely and flexible manner.
  • Project manage marketing collateral development needs identified to support community events, campaigns, or center-specific marketing.
  • Execute activities to support the transition of centers to Bright Horizons management using templated communications and presentations
  • Monitor inventory and purchases for local field marketings events as well as operations and logistics for running an event.
  • Collaborate with cross-functional teams to assist with campaigns and other miscellaneous programs as necessary based on department goals.
  • Provide administrative support, including scheduling meetings, managing calendars, and handling correspondence

Minimum Qualifications:
  • Bachelor's Degree in Marketing or related field
  • 3 years of experience in marketing, communications, or related field preferably in a corporate setting

Preferred Qualifications:
  • Strong project management skills and ability to coordinate logistics and data; results-oriented and highly motivated
  • Thrives in a team environment as well as in an individual setting
  • Must be detail-oriented and with excellent written and verbal communication skills
  • Must be a self-starter with a sense of urgency and a commitment to delivering high-quality work consistently
  • Flexible mindset. Adaptability to changing deadlines or priorities, with ability to communicate to all stakeholders appropriately
  • Proficiency with MS Office required; experience with CRM and other marketing technology preferred
  • Copywriting and template customization experience preferred

Compensation: The annual salary for this position is between $68,000-$72,000. The pay range listed here is what Bright Horizons in good faith anticipates offering for this job opening. Actual compensation offers within this range will depend on a variety of factors including experience, education and training, certifications, geography, and other relevant business or organizational factors.

Benefits:
Bright Horizons offers the following benefits for this position, subject to applicable eligibility requirements:
  • Medical, dental, and vision insurance
  • 401(k) retirement plan
  • Life insurance
  • Long-term and short-term disability insurance

Life at Bright Horizons:

Our people are the heart of our company. Because we’re as committed to our own employees as we are to the children, families, and clients we serve, our collaborative workplaces are designed to grow careers and support personal lives. Come build a brighter future with us.

Bright Horizons provides equal opportunity in all aspects of employment and does not discriminate against any individual on the basis of race, color, religion, sex, age, disability, sexual orientation, veteran status, national origin, genetic information, or any other characteristic protected under federal, state, or local law. Bright Horizons complies with the laws and regulations described in the following federal government resources: Know Your Rights, Family and Medical Leave Act (FMLA) and Employee Polygraph Protection Act (EPPA).

If you require assistance or a reasonable accommodation in completing these application materials or any aspect of the application and hiring process, please contact the recruitment helpdesk at 855-877-6866 or bhrecruit@brighthorizons.com. Determinations on requests for reasonable accommodation will be made on a case-by-case basis.