Marketing Web Automation Developer

🇺🇸 Raleigh, NC 🕑 Full-Time 💰 TBD 💻 Marketing 🗓️ April 22nd, 2026

CRM Marketo Pardot

Edtech.com's Summary

North Carolina State University is hiring a Marketing Web Automation Developer. This role manages the university's primary marketing automation platform, ensuring its scalability and alignment with business needs while collaborating with the marketing team. The developer supports data integration, coding audits, technical troubleshooting, and acts as an internal consultant to enhance platform usage across the organization.

Highlights

Manage and grow the university's marketing automation tool to meet evolving business needs.
Translate marketing requests into actionable data metrics and reports.
Collaborate on code development and audit AI-generated code related to the platform.
Configure data integrations using CRM connectors, workflow automation, and REST API.
Proficient with Salesforce Marketing Cloud or similar tools such as Hubspot, Marketo, Pardot, or Acoustic.
Technical skills include HTML, CSS, JavaScript, SQL, Server-Side JavaScript, and HTML email coding with inline CSS.
Minimum qualifications: Master's degree with 1+ year experience or Bachelor's with 2+ years, plus 3-5 years managing marketing automation tools.
Experienced in journey orchestration, automation workflows, compliance (CAN-SPAM), and data architecture.
Preferred certifications include Salesforce Marketing Cloud Email Specialist or Consultant; familiarity with UTM tracking and WCAG email standards.
Supports training, documentation efforts, and acts as an internal consultant to increase platform adoption.