Edtech.com's Summary

MathWorks is hiring a Principal Product Marketing Engineer - Gen AI. This role involves leading deep customer engagements, developing prototypes and technical content, and influencing the future direction of generative AI integration in MATLAB and Simulink by collaborating with sales engineers, developers, and customers.

Highlights

Lead exploratory projects on generative AI applications in technical computing.
Engage with customers and sales teams to identify high-impact AI-driven workflows.
Capture and communicate detailed technical requirements to product and marketing teams.
Develop proof-of-concept tools and workflows using GenAI technologies and MATLAB/Simulink.
Represent MathWorks in webinars, blogs, and conferences as a thought leader on AI in engineering.
Proficiency in MATLAB is required.
Hands-on experience with generative AI concepts such as LLMs, prompt engineering, and AI-assisted coding.
Bachelor's degree with 10+ years of professional experience or equivalent.
Ability to collaborate cross-functionally and influence stakeholders.
Experience engaging customers in technical software product environments.

Principal Product Marketing Engineer - Gen AI Full Description

Principal Product Marketing Engineer - Gen AI

Location: US-MA-Natick
Department: Product Marketing

Job Summary

Are you passionate about helping engineers innovate with generative AI? Do you thrive at the intersection of technical exploration, customer engagement, and cross-functional collaboration?

MathWorks is seeking a hands-on, creative Technical Marketing Specialist to support deep customer engagements and drive the adoption of generative AI (GenAI) in MATLAB and Simulink. In this role, you’ll work closely with sales engineers, developers, and customers to uncover high-impact use cases, prototype novel solutions, and help define the future of GenAI for technical computing.

You’ll lead exploratory projects, develop compelling technical content, and play a key role in shaping product direction by capturing real-world requirements.

Responsibilities

Market Intelligence

Monitor industry trends, emerging GenAI technologies, and competitive activity. Share findings with internal stakeholders to inform roadmap decisions and messaging strategies.

Customer Engagement

Partner with customer-facing teams to identify opportunities for GenAI-driven workflows in engineering and simulation. Lead deep technical discussions and collaborate on solution development.

Requirements Development

Capture detailed technical and workflow requirements from customer interactions. Relay actionable insights to product development, UX, and marketing teams.

Prototype Development

Design and implement proof-of-concept tools and workflows using GenAI technologies and MATLAB/Simulink.

Thought Leadership

Represent MathWorks in webinars, technical blogs, and conferences to share insights on GenAI’s impact in applied engineering domains.

Minimum Qualifications

A bachelor's degree and 10 years of professional work experience (or equivalent experience) is required.
Proficiency with MATLAB

Additional Qualifications

Hands-on experience with GenAI concepts and tools (e.g., LLMs, prompt engineering, AI-assisted coding)
Understanding of applications and domains in which MathWorks products are used
Demonstrated experience engaging with customers to gather technical insights and solve problems
Ability to work cross-functionally and influence stakeholders at various levels
Previous work in technical software product environments

Original Job Description

Principal Product Marketing Engineer - Gen AI

Location: US-MA-Natick
Department: Product Marketing

Job Summary

Are you passionate about helping engineers innovate with generative AI? Do you thrive at the intersection of technical exploration, customer engagement, and cross-functional collaboration?

You’ll lead exploratory projects, develop compelling technical content, and play a key role in shaping product direction by capturing real-world requirements.

Responsibilities

Market Intelligence

Monitor industry trends, emerging GenAI technologies, and competitive activity. Share findings with internal stakeholders to inform roadmap decisions and messaging strategies.

Customer Engagement

Partner with customer-facing teams to identify opportunities for GenAI-driven workflows in engineering and simulation. Lead deep technical discussions and collaborate on solution development.

Requirements Development

Capture detailed technical and workflow requirements from customer interactions. Relay actionable insights to product development, UX, and marketing teams.

Prototype Development

Design and implement proof-of-concept tools and workflows using GenAI technologies and MATLAB/Simulink.

Thought Leadership

Represent MathWorks in webinars, technical blogs, and conferences to share insights on GenAI’s impact in applied engineering domains.

Minimum Qualifications

A bachelor's degree and 10 years of professional work experience (or equivalent experience) is required.
Proficiency with MATLAB

Additional Qualifications

Hands-on experience with GenAI concepts and tools (e.g., LLMs, prompt engineering, AI-assisted coding)
Understanding of applications and domains in which MathWorks products are used
Demonstrated experience engaging with customers to gather technical insights and solve problems
Ability to work cross-functionally and influence stakeholders at various levels
Previous work in technical software product environments

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Principal Product Marketing Engineer - Gen AI

Edtech.com's Summary

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