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University of Massachusetts

Principal Salesforce Systems Analyst

🇺🇸 Lowell, MA

🕑 Full-Time

💰 TBD

💻 Information Technology

🗓️ July 29th, 2025

ETL Marketo Pardot

Edtech.com's Summary

UMass Lowell is hiring a Principal Salesforce Systems Analyst to lead the architecture, design, governance, and evolution of the university's Salesforce Student Success ecosystem and HCM Service Cloud instance. The role involves collaborating with stakeholders to align Salesforce capabilities with business needs, managing large-scale projects, integrating new technologies, and mentoring team members to support the platform's long-term success.

Highlights

  • Lead overall architecture and strategic evolution of Salesforce Student Success ecosystem and HCM Service Cloud
  • Collaborate with university stakeholders to ensure scalable and maintainable Salesforce solutions
  • Manage large-scale projects and design complex cross-functional solutions
  • Set standards for Salesforce platform adoption and usage
  • Serve as the highest point of technical and strategic escalation for Salesforce issues
  • Mentor and lead other Salesforce team members
  • Required certifications: Salesforce Certified Platform Administrator I & II, Platform App Builder, Gear Set Dev Ops
  • At least 12 years of hands-on IT systems technical experience including Salesforce production support and business analysis
  • Proficiency with Salesforce Apex, Triggers, Metadata API, REST and SOAP APIs, VS Code, FormAssembly, DocuSign, and DemandTools
  • Preferred experience in Higher Education with Student Information Systems and Salesforce GenAI/Einstein integration

Principal Salesforce Systems Analyst Full Description

General Summary of Position:
UMass Lowell is committed to its Salesforce “Connected Campus” strategy. We maintain an award-winning portfolio of Salesforce and partner technologies—Education Cloud, Sales Cloud, Service Cloud, FormAssembly, ScheduleOnce, DocuSign, and more—all advancing our digital transformation and student success initiatives.
The Principal Salesforce Business Systems Owner is the most senior platform leader for Salesforce at UMass Lowell. This position is responsible for the overall architecture, design, governance, and strategic evolution of the university’s enterprise Salesforce Student Success ecosystem and HCM Service Cloud instance.
The Principal Owner possesses both deep technical expertise and a broad understanding of institutional business processes and priorities. They work closely with stakeholders across the university to ensure that Salesforce capabilities are aligned with business needs, scalable, and maintainable.
Under the direction of the Executive Director of Enterprise Applications, the Principal Salesforce Business Systems Owner leads large-scale projects, designs complex cross-functional solutions, and sets standards for platform adoption and usage. They play a critical role in integrating new technologies, optimizing existing investments, and supporting the long-term success of the Salesforce platform.
As the senior-most internal expert on Salesforce, this role also serves as the highest point of technical and strategic escalation and functions as a mentor and leader to other Salesforce team members. They are expected to contribute meaningfully to strategic planning, technical innovation, stakeholder engagement, and staff development within the Enterprise Applications group.
Minimum Qualifications (Required):
  • Bachelor’s Degree or higher required
  • Salesforce Certified Platform Administrator
  • Salesforce Certified Platform Administrator II
  • Salesforce Certified Platform App Builder
  • Gear Set Dev Ops Certification
  • 12+ years of hands-on IT systems technical staff delivering enterprise application solutions including Salesforce experience engaging in business analysis, support for production Salesforce applications, App exchange products including but not limited to custom objects, workflows, validation rules, and process builder
  • Strong experience using a range of Salesforce and partner products such as Gearset, Salesforce Apex, Salesforce Triggers, Trigger Handler architecture, Salesforce Metadata API, Rest API and Soap APIs, VS Code, Form Assembly, DocuSign, DemandTools
  • 3+ years’ experience working in business analysis roles
  • 3+ years’ experience managing Salesforce project management and familiarity with agile methodologies
  • Expert working knowledge of Salesforce and a deep understanding of the Salesforce object models leveraging Salesforce declarative tools like Flow, Approvals, Validation rules, Dynamic Forms, Sharing Rules, etc.
  • 1-3 years working in Higher Education setting with Student Information Systems
Additional Considerations:
  • Experience building and implementing Salesforce GenAI/ Einstein / Agentforce
  • Experience with Salesforce Service Cloud projects supporting HCM
  • Salesforce Certification in Education Cloud
  • Salesforce Certifications in Architecture
  • Experience using Salesforce partner products including DellBoomi,
  • 2+ years integrating data efficiently into Salesforce and a thorough understanding of integration concepts, methodologies, and technologies including ETL tools
  • 3-5 years demonstrated experience with an enterprise-grade Marketing Automation platform such as Pardot/Marketing Cloud, Marketo, Google Analytics, Social Media Marketing platforms, and other communication tools that integrate with Salesforce
Special Instructions to Applicants:
Only Internal Professional (SEIU 888 Professional Union) Bargaining candidates will be considered during the first 10 business days of the posting. All other candidates will be considered after that period. 
This is an SEIU 888 Professional Union position, Grade P21.
Initial review of applications will begin immediately and continue until the position is filled. However, the position may close when an adequate number of qualified applications is received.  
Please include a resume and cover letter with your application. Names and contact information of three references will be required during the application process.