Public Communications Specialist

Edtech.com's Summary

North Carolina Central University is hiring a Public Communications Specialist. The role involves collaborating with internal and external partners to enhance the university's brand visibility, managing CRM software, creating and editing content for multiple media platforms, and supporting communication initiatives within the enrollment division.

Highlights

Maintain oversight of CRM software and manage content creation and editing for various audiences across online, print, and social media.
Collaborate with department representatives to develop communication plans and initiatives for the enrollment division.
Monitor social media programs' effectiveness and report on campaigns to maximize results.
Devise online profiles and improve websites to enhance university networking and application processes.
Coordinate large projects involving numerous components over extended periods.
Strong knowledge required in Microsoft Office Suite (Word and Excel) and writing guidelines for different media formats.
Bachelor’s degree in a relevant discipline or equivalent combination of training and experience is required.
Work under a dual reporting structure with the Director of Undergraduate Admissions and the Associate Vice Chancellor for Enrollment Management.
Salary range is $35,880 to $63,201 with comprehensive employee benefits including health, vision, dental, retirement plans, and paid leave.
Serve diverse audiences including prospective students, parents, alumni, faculty, staff, and the broader community.

Public Communications Specialist Full Description

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Posting Details

Position Information

Position/Classification Title	Public Communication Specialist
Working Title	Public Communications Specialist
Competency Level	Journey
Position Number	102036
Salary Grade Equivalent	69
FLSA	Non-Exempt
Appointment Type	Permanent - Full Time
FTE	1 = 40 hours/week, 12 months
If time limited, duration date
Department Hiring Range	$35,880- $63,201
EEO-1 Category	Professionals
SOC Code	27-3099 - Media and Communication Workers, All Other

Position Overview

Be an Eagle - Where Purpose Takes Flight!	Are you ready to make an impact? At North Carolina Central University (NCCU), we are more than an institution—we are a community rooted in a legacy of excellence and transformation. A historically Black university located in Durham, North Carolina, also known as ‘The City of Medicine,’ NCCU has been a cornerstone of education since 1910, fostering innovation and progress. Join our team and enjoy a comprehensive benefits package and exclusive perks designed to support your work-life balance. At NCCU, your professional growth will be nurtured, and your contributions will help shape the future for our students and the community we serve. Become part of a legacy that drives change and achievement. An opportunity awaits you at NCCU, where your purpose can take flight. Visit NCCU.edu.
Employee Benefits	Employee Benefits available to NCCU permanent employees include the following and more: Accrued Vacation and Sick Leave Community Service Leave NC State – Health Benefits NCFlex – Vision, Dental, Flexible Spending Account, Life Insurance and more 11-12 Paid Holidays Teachers and State Employees Retirement System (TSERS) Optional Supplemental Plans – 401k, 403b, 457b and 457 Employee Assistance Program (EAP) Campus Recreation Center Discount University Bookstore Discount and more.
Primary Function of Organizational Unit	The position will operate under a dual reporting structure wherein, the employee will report to the Director of Undergraduate Admissions and the Associate Vice Chancellor for Enrollment Management. This position will maintain oversight for the CRM software. This employee will need a strong understanding of how to create targeted communication for specific audiences and media. This employee will serve as a primary content editor in addition to creating content for projects and publications. Other duties as assigned.
Primary Purpose of Position	The primary purpose of this position is to collaborate with internal and external partners to: Advance and protect the institutional identity and reputation; Reinforce and grow NCCU’s brand in graphics, images, and words; Increase NCCU’s visibility in public and in the higher education marketplace; Support NCCU’s relevance and value to key audiences, including prospective students, parents, alumni, faculty and staff members, and encourage community engagement.
Required Knowledge, Skills, and Abilities	The successful candidate must possess a working knowledge of Microsoft Office Suite (Word and Excel) Applications; knowledge of office and records management or administration; knowledge of writing guidelines for various media and to create unique copy for each format (print, online and social media); knowledge of conceptualize, write and edit strategic, accurate and concise content for varying audiences; ability to work independently with little or no supervision; to take initiative to see projects and assignments through to completion; to learn, interpret and analyze information to make necessary decisions; to exercise judgment and discretion in problem solving; to plan, prioritize and organize workflow; ability to work flexible schedules; excellent analytical and organizational skills along with written and oral communication skills, excellent editing; great interpersonal skills to interact effectively and diplomatically with a wide range of individuals in a high pressure environment.
Minimum Education/Experience	Bachelor’s degree in a discipline related to the area of assignment; or an equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.
Licenses or Certification required by Statute or Regulation	N/A
Pre-Employment Requirements	Pre-Employment Requirements: You must complete and submit an electronic application for employment to be considered. Resumes will not be accepted in lieu of completing an electronic application. Applicants seeking Veteran’s Preference must attach a DD 214 form or those seeking National Guard Preference must attach as NG23A form. Certificate of Release or Discharge from Active Duty with your application during the process of applying to the job posting. Final candidates are subject to criminal background checks, and education/license verification prior to employment. North Carolina Central University participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States.
Equal Opportunity Employer	North Carolina Central University is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or status as a protected veteran.
Work Hours	Monday - Friday; 8:00 am to 5:00 pm
Position required to work during periods of adverse weather or other emergencies	No
Campus Security Authority Designated Position	No
Work Location	Fully On-site (dedicated office at Duty Station)

Key Responsibilities and Related Competencies

Required Competency	Knowledge - Technical
Duties	This position works closely with the Director of Undergraduate Admissions and the Associate Vice Chancellor for Enrollment Management. The employee will maintain oversight for the CRM software and will write and edit content for multiple audiences in varying media (online, print and social media).

Required Competency	Knowledge - Professional
Duties	This position will collaborate with department representatives to develop initiatives and communication plans for the enrollment division. Monitor effective benchmarks for measuring the impact of social media programs and analyze, review and report on effectiveness of campaigns in an effort to maximize results.

Required Competency	Communication
Duties	This position will be a strong editor with an ability to improve content substantively through fact checking and editing techniques. Serve as the primary content editor in addition to creating content for projects and publications.

Required Competency	Consulting/Advising
Duties	This position serves as an advocate in social media spaces, engaging in dialogues and answering questions where appropirate. To effectively communicate information and ideas in written and verbal format, build and maintain relationships.

Required Competency	Program Management
Duties	This position will be responsible for devising online profiles connecting students, university professionals, parents, cooperate partners in all forms of social media tools. Creating and improving websites that will enable the univesity to network with online applications processes and other electronic media databases. Abilty to coordinate large projects with numberous components over extended periods of time.

Required Competency

Program Management

Duties

This position will be responsible for devising online profiles connecting students, university professionals, parents, cooperate partners in all forms of social media tools. Creating and improving websites that will enable the univesity to network with online applications processes and other electronic media databases. Abilty to coordinate large projects with numberous components over extended periods of time.

Required Competency	Organizational Sensitivity
Duties	This position will have knowledge of and ability to research industry best practices to assist the division, university, or unit in aligning strategies for North Carolina Central University publications (print and digital) with University strategy and guidelines. Effectively edit and improve content for readers based on best practices.

Posting Detail Information

Posting Number	SPA01486P
Open Date	07/06/2026
Close Date	07/19/2026
Special Instructions to Applicants

Applicant Documents

Required Documents

Resume/CV

Optional Documents

Cover Letter
Unofficial Transcripts (official required from selected candidate)
DD-214 (Veterans Only)
Letter of Recommendation 1
Letter of Recommendation 2
NGB23A or NGB22/DD256 (National Guard Only)

Supplemental Questions

Required fields are indicated with an asterisk (*).

North Carolina Central University
1801 Fayetteville St.
Durham, NC, 27707
Mainline: 919-530-6100

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Original Job Description