MathWorks
Senior Product Engineer - HDL Verification
Edtech.com's Summary
MathWorks is hiring a Senior Product Engineer - HDL Verification. The role involves developing and executing marketing strategies for HDL, FPGA, and ASIC verification products, collaborating with teams across product management, engineering, and sales to craft compelling collateral and shape long-term market strategies.
Highlights
- Develop and execute targeted marketing strategies for hardware verification products.
- Conduct market research and competitive analysis in the hardware verification domain.
- Collaborate with product management, engineering, and sales to define positioning and messaging.
- Create marketing collateral such as presentations, product pages, whitepapers, and case studies.
- Plan and launch go-to-market strategies for FPGA and ASIC verification products.
- Work with marketing communications to deliver effective campaigns and monitor performance metrics.
- Stay current with industry trends to identify new opportunities and challenges.
- Required familiarity with verification and validation tools.
- Additional qualifications include knowledge of MATLAB, Simulink, or equivalent software, expertise in EDA tools for FPGA and ASIC, and experience in product marketing or business development.
- Strong presentation, writing, analytical, marketing, research skills, and about 10% travel expected.
Senior Product Engineer - HDL Verification Full Description
Senior Product Engineer - HDL Verification
- Team: Product Marketing
- Location: US-MA-Natick
- Salary Range: $218,500 - $371,500
Job Summary
MathWorks is seeking a Product Marketing engineer to drive the success of our HDL, FPGA, and ASIC verification products. In this role, you will develop and execute targeted marketing strategies, collaborate with development and sales teams, create compelling collateral, and develop our long-term market strategy involving verification solutions for FPGA and ASIC applications.
Responsibilities
As a product manager, your responsibilities will include:
- Develop and execute targeted marketing strategies for verification products
- Conduct market research and analysis to understand customer needs and competitive landscape in the hardware verification domain
- Collaborate with product management, engineering, and sales teams to define product positioning and messaging
- Create compelling marketing collateral, including product presentations, product pages, whitepapers, and case studies, tailored to the MATLAB and Simulink design audience
- Develop and execute go-to-market plans for new FPGA and ASIC verification product launches
- Collaborate with the marketing communications team to create and deliver effective marketing campaigns
- Monitor and analyze marketing campaign performance metrics for HDL verification products to optimize effectiveness and ROI
- Stay up-to-date with industry trends and developments to identify new opportunities and challenges
Minimum Qualifications
- verification and validation tools
Additional Qualifications
- Knowledge of MATLAB, Simulink or equivalent software
- Expertise in EDA tools for FPGA and ASIC applications
- Product marketing or business development experience
- Experience working on technical engagements with customers
- Strong presentation and writing skills
- Analytical personality with strong overall marketing, research, and planning skills
- Candidate should expect to travel about 10% of the time
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