University of Vermont
Marketing & Communications Manager, Grossman School of Business
🇺🇸 Burlington, VT
🕑 Full-Time
💰 $89K - $95K
💻 Marketing
🗓️ August 29th, 2025
Edtech.com's Summary
The University of Vermont is hiring a Marketing & Communications Manager for the Grossman School of Business. This role leads the marketing and communications team, develops and executes digital marketing campaigns, manages budgets, coordinates messaging across school programs and centers, and collaborates with university-wide communications to enhance the school's brand locally and globally.
Highlights
- Build and manage the Marketing and Communications (MarComm) team.
- Lead digital marketing initiatives from ideation through execution, measurement, and optimization.
- Develop and implement strategic communication and digital marketing plans to raise awareness and strengthen the Grossman School of Business brand.
- Coordinate messaging across programs and centers to ensure brand alignment within the school and the university.
- Manage marketing and communications budgets for school programs and centers.
- Oversee creation, editing, and publishing of content in digital and print media for internal and external audiences.
- Collaborate regularly with UVM Strategic Communications as part of a university-wide marketing network.
- Proficiency required in Adobe Creative Suite, web publishing, social media, desktop publishing, photography, and videography.
- Bachelor’s degree in communications, marketing, journalism, digital media, or related field plus six to ten years of marketing and communications experience.
- Experience in team management, budget management, and knowledge of marketing channels including SEO, social media, PR, email, and display advertising.
- Preferred experience: working in higher education or decentralized, complex organizations.
- Anticipated pay range: $88,500 to $95,000 annually.
Marketing & Communications Manager, Grossman School of Business Full Description
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Marketing & Communications Manager, Grossman School of Business
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The University of Vermont is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other category legally protected by federal or state law.
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Finalists for positions at UVM may be subject to a criminal background check.
For classified staff positions, actual hiring pay dependent on current competitor market conditions, comparable campus peer(s) at time of hire, and candidate’s experience level and length.
Be sure to carefully review and update your application information before submitting an application!
Position Details
Position Details
Advertising/Posting Title | Marketing & Communications Manager, Grossman School of Business
Posting Summary | The Marketing and Communications Manager is responsible for building and managing the Marketing and Communications (MarComm) team, leading all digital marketing initiatives from campaign ideation to execution, measurement and optimization and ensuring all digital efforts are integrated with relevant school functions to achieve school objectives. Responsible for GSB Communications strategic planning and digital marketing strategies. Lead marketing and communications strategies and activities that raise awareness and strengthen the brand of the Grossman School of Business (GSB) on local, national, and international levels. Provide guidance and coordination for the school’s programs and centers to ensure alignment of messaging and brand within the school and with the university. Source for and work closely with agencies/vendors to ensure the marketing objectives and strategies are clearly communicated and aligned. Oversee GSB marketing and communications budgets for the school’s programs and centers. Serve as lead and oversee the creation, editing, and publishing of content in digital and print media, including advertising and collateral for internal and external audiences. Ensure an on-going, two-way exchange of timely information between GSB and UVM Strategic Communications through regular interactions; participate as an active member of a university-wide network of communications and marketing professionals.
Minimum Qualifications (or equivalent combination of education and experience) | A bachelor’s degree in communications, marketing, journalism, digital media, or related field and six to ten years of experience in communications and/or marketing roles. Team Management experience with excellent leadership skills, a proven record of effective budget management, and in-depth knowledge of all marketing and communication channels (SEO, Social Media, Content, Print, PR, Email, and Display), digital tools and platforms.Demonstrated professional competency in the following areas: writing/editing/storytelling, web publishing/social media desktop publishing, photography, and videography. Creative and persuasive written and oral communications skills with strong public speaking and presentation skills. Working knowledge of software applications used to support communication functions and experience working with website content management platforms. Proficiency with Adobe Creative Suite.Ability to work independently and as a team member. Ability to manage multiple tasks, prioritize, and adhere to established project deadlines. Attention to detail. Demonstrated commitment to diversity, social justice, and fostering a collaborative multicultural environment.
Desirable Qualifications | Experience in higher education or other decentralized, complex organization.
Anticipated Pay Range | 88,500-95,000
Other Information |
Special Conditions | External candidates must complete a 4-month probationary period, Occasional evening and/or weekends required (if non-exempt position, may result in overtime), A probationary period may be required for current UVM employees, Background Check required for this position, A probationary period may be required
FLSA | Exempt
Union Position | No
Posting Summary | The Marketing and Communications Manager is responsible for building and managing the Marketing and Communications (MarComm) team, leading all digital marketing initiatives from campaign ideation to execution, measurement and optimization and ensuring all digital efforts are integrated with relevant school functions to achieve school objectives. Responsible for GSB Communications strategic planning and digital marketing strategies. Lead marketing and communications strategies and activities that raise awareness and strengthen the brand of the Grossman School of Business (GSB) on local, national, and international levels. Provide guidance and coordination for the school’s programs and centers to ensure alignment of messaging and brand within the school and with the university. Source for and work closely with agencies/vendors to ensure the marketing objectives and strategies are clearly communicated and aligned. Oversee GSB marketing and communications budgets for the school’s programs and centers. Serve as lead and oversee the creation, editing, and publishing of content in digital and print media, including advertising and collateral for internal and external audiences. Ensure an on-going, two-way exchange of timely information between GSB and UVM Strategic Communications through regular interactions; participate as an active member of a university-wide network of communications and marketing professionals.
Minimum Qualifications (or equivalent combination of education and experience) | A bachelor’s degree in communications, marketing, journalism, digital media, or related field and six to ten years of experience in communications and/or marketing roles. Team Management experience with excellent leadership skills, a proven record of effective budget management, and in-depth knowledge of all marketing and communication channels (SEO, Social Media, Content, Print, PR, Email, and Display), digital tools and platforms.Demonstrated professional competency in the following areas: writing/editing/storytelling, web publishing/social media desktop publishing, photography, and videography. Creative and persuasive written and oral communications skills with strong public speaking and presentation skills. Working knowledge of software applications used to support communication functions and experience working with website content management platforms. Proficiency with Adobe Creative Suite.Ability to work independently and as a team member. Ability to manage multiple tasks, prioritize, and adhere to established project deadlines. Attention to detail. Demonstrated commitment to diversity, social justice, and fostering a collaborative multicultural environment.
Desirable Qualifications | Experience in higher education or other decentralized, complex organization.
Anticipated Pay Range | 88,500-95,000
Other Information |
Special Conditions | External candidates must complete a 4-month probationary period, Occasional evening and/or weekends required (if non-exempt position, may result in overtime), A probationary period may be required for current UVM employees, Background Check required for this position, A probationary period may be required
FLSA | Exempt
Union Position | No
Posting Details
Position will be posted for a minimum of one week, after which it is subject to removal without notice.
Position will be posted for a minimum of one week, after which it is subject to removal without notice.
Job Location | Burlington, Vermont, United States
Job Open Date | 08/27/2025
Job Close Date (Jobs close at 11:59 PM EST.) |
Open Until Filled | No
Job Open Date | 08/27/2025
Job Close Date (Jobs close at 11:59 PM EST.) |
Open Until Filled | No
Our Common Ground Statement
The University of Vermont is a welcoming, educationally purposeful community committed to creating an inclusive environment that embraces intellectual diversity and global perspectives. We seek to prepare students to be accountable leaders who will bring to their work a grasp of complexity, effective problem-solving and communication skills, and an enduring commitment to learning and ethical conduct. Members of the University of Vermont community embrace and advance the values of Our Common Ground: Respect, Integrity, Innovation, Openness, Justice, and Responsibility. Staff play a critical role in this effort and the successful candidate will demonstrate a strong commitment to UVM’s mission and advancing Our Common Ground values through the execution of their job duties.
The University of Vermont is a welcoming, educationally purposeful community committed to creating an inclusive environment that embraces intellectual diversity and global perspectives. We seek to prepare students to be accountable leaders who will bring to their work a grasp of complexity, effective problem-solving and communication skills, and an enduring commitment to learning and ethical conduct. Members of the University of Vermont community embrace and advance the values of Our Common Ground: Respect, Integrity, Innovation, Openness, Justice, and Responsibility. Staff play a critical role in this effort and the successful candidate will demonstrate a strong commitment to UVM’s mission and advancing Our Common Ground values through the execution of their job duties.
Position Information
Position Title | Communcations Generalist MG1 X
Posting Number | S5722PO
Department | Grossman School of Business/58000
Position Number | 00027455
Percent of Full-Time | 1.0
Standard Hours at 1.0 FTE | 37.5
Term (months per year) | 12
Posting Number | S5722PO
Department | Grossman School of Business/58000
Position Number | 00027455
Percent of Full-Time | 1.0
Standard Hours at 1.0 FTE | 37.5
Term (months per year) | 12
Supplemental Questions
Required fields are indicated with an asterisk (*).
Documents Needed to Apply
Required Documents
- Resume
- Cover Letter/Letter of Application
- Multi Media
Optional Documents
- Other Document (1)
- Other Document (2)
- Other Document (3)
- Other Document (4)
- Other Document (5)
- Other Document (6)
- Statement of Leadership and Management Philosophy
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