Senior Manager, Brand Marketing

Edtech.com's Summary

Campus is hiring a Senior Manager, Brand Marketing. This role involves leading the execution of brand, content, and social media strategies while managing a team and external partners to grow brand awareness, enhance storytelling, and drive engagement across multiple channels.

Highlights

Lead brand execution across content and social media channels.
Manage and mentor two internal team members and external agencies/vendors.
Develop and execute messaging that supports brand and business goals.
Collaborate with Admissions, Employer Partnerships, and Student Affairs teams for consistent brand communication.
Streamline workflows and improve creative briefing processes using tools like Notion.
Serve as primary liaison for external brand consultants to ensure adherence to brand guidelines.
Require 4-6 years of experience in brand, content, or social media marketing including 2+ years in management roles.
Strong project management skills with ability to balance timelines and stakeholder needs.
Compensation ranges from $110,000 to $150,000 plus equity grants; includes medical, dental, vision insurance, 401(k) match, fertility benefits, and flexible time away.
Hybrid work schedule with in-office presence Tuesday through Thursday, remote Monday and Friday.

Senior Manager, Brand Marketing Full Description

About the Role

Weâre looking for a Brand Marketing Manager to lead the execution of our brand, content, and social media strategy. Youâll bring strong creative judgment, operational excellence, and team leadership to help us grow brand awareness, elevate our storytelling, and drive measurable engagement.

Youâll be a leader on our team, managing two internal team members as well as several creative, communications, and consulting partners. Youâll play a key role in ensuring our brand comes to life consistently and effectively across every channel. This is a critical role with a clear path to future leadership opportunities.

Youâre excited about this opportunity because you willâ¦

Own brand execution across channels. Youâll translate brand strategy into content and social media plans that are consistent, creative, and effective.
Manage and mentor. Youâll serve as a people manager on the marketing team and directly manage external agencies and creative vendors (e.g., social, video, and photography partners).
Drive high-quality content. Youâll work across teams to develop, refine, and execute messaging that supports our brand and business goals, including content about our degree programs, value proposition, and student outcomes.
Collaborate cross-functionally. Youâll partner with teams across Admissions, Employer Partnerships, and Student Affairs to ensure our brand is reflected consistently in both internal and external communications.
Improve processes. Youâll help streamline workflows, strengthen creative briefing processes, and ensure documentation is organized and accessible (e.g., in Notion).
Be a brand steward. Youâll serve as a key point of contact for our external brand consultants and help ensure brand guidelines are understood and applied throughout the organization.

Weâre excited about you because youâ¦

Have 4â6 years of experience in brand marketing, content marketing, or social media, ideally including 2+ years managing people and/or agencies.
Know how to turn strategy into execution. Youâve led or supported brand and content campaigns across owned and paid channels.
Are a strong project manager who can balance timelines, vendors, and internal stakeholders.
Bring strong creative judgment and can review or brief creative assets with clarity and direction.
Are organized and proactive, with experience managing documentation, tools, and cross-functional collaboration.
Have a growth mindset and are excited to take on increasing ownership as the team grows.

What youâll get:

A compensation package that includes a base salary ($110,000 - $150,000) + equity grant
- Actual compensation within the pay range will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. For roles that are available to be filled remotely, base salary will be localized.
Medical, dental, and vision insurance
401(k) match
Fertility benefits via Carrot
Flexible Time Away + paid holidays
In-office lunches for our NY Office (did we mention, weâre dog friendly? ð¶)
Hybrid work schedule (Mon & Fri remote; Tues-Thurs in-office)
Social events - happy hours, birthday celebrations, holiday parties, & more!
Opportunity to make an impact â youâll be an integral player in bringing our vision to life

Where weâre located: Tribeca, NY

Unfortunately, we are unable to offer new H-1B visa sponsorship for this position. Candidates must already be authorized to work in the U.S. without requiring new H-1B sponsorship.

Original Job Description

About the Role

Youâre excited about this opportunity because you willâ¦

Own brand execution across channels. Youâll translate brand strategy into content and social media plans that are consistent, creative, and effective.
Manage and mentor. Youâll serve as a people manager on the marketing team and directly manage external agencies and creative vendors (e.g., social, video, and photography partners).
Drive high-quality content. Youâll work across teams to develop, refine, and execute messaging that supports our brand and business goals, including content about our degree programs, value proposition, and student outcomes.
Collaborate cross-functionally. Youâll partner with teams across Admissions, Employer Partnerships, and Student Affairs to ensure our brand is reflected consistently in both internal and external communications.
Improve processes. Youâll help streamline workflows, strengthen creative briefing processes, and ensure documentation is organized and accessible (e.g., in Notion).
Be a brand steward. Youâll serve as a key point of contact for our external brand consultants and help ensure brand guidelines are understood and applied throughout the organization.

Weâre excited about you because youâ¦

Have 4â6 years of experience in brand marketing, content marketing, or social media, ideally including 2+ years managing people and/or agencies.
Know how to turn strategy into execution. Youâve led or supported brand and content campaigns across owned and paid channels.
Are a strong project manager who can balance timelines, vendors, and internal stakeholders.
Bring strong creative judgment and can review or brief creative assets with clarity and direction.
Are organized and proactive, with experience managing documentation, tools, and cross-functional collaboration.
Have a growth mindset and are excited to take on increasing ownership as the team grows.

What youâll get:

A compensation package that includes a base salary ($110,000 - $150,000) + equity grant
- Actual compensation within the pay range will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. For roles that are available to be filled remotely, base salary will be localized.
Medical, dental, and vision insurance
401(k) match
Fertility benefits via Carrot
Flexible Time Away + paid holidays
In-office lunches for our NY Office (did we mention, weâre dog friendly? ð¶)
Hybrid work schedule (Mon & Fri remote; Tues-Thurs in-office)
Social events - happy hours, birthday celebrations, holiday parties, & more!
Opportunity to make an impact â youâll be an integral player in bringing our vision to life

Where weâre located: Tribeca, NY

Unfortunately, we are unable to offer new H-1B visa sponsorship for this position. Candidates must already be authorized to work in the U.S. without requiring new H-1B sponsorship.

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Senior Manager, Brand Marketing

Edtech.com's Summary

Senior Manager, Brand Marketing Full Description

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