Social Media Specialist Updated Salary

🇺🇸 Bozeman, MT 🕑 Full-Time 💰 $24 per Hour 💻 Marketing 🗓️ March 24th, 2026

Edtech.com's Summary

Montana State University is hiring a Social Media Specialist. The role involves managing and implementing social media strategies to support university-wide recruitment, retention, and reputation enhancement. The specialist collaborates with various campus teams, manages daily social media operations, develops promotional campaigns, and handles crisis communications to engage external and internal audiences.

Highlights

Manage daily operations of Montana State University’s social media platforms including Facebook, Instagram, LinkedIn, and YouTube.
Develop and implement social media strategies and promotional campaigns aligned with the university’s strategic plan.
Collaborate with visual media teams to create strategic content for diverse audiences.
Utilize analytics dashboards to increase engagement and measure campaign effectiveness.
Execute crisis communication strategies in consultation with communications leadership.
Provide training and consulting on social media best practices and university policies to campus constituents.
Design and optimize paid social media advertising campaigns on Meta and LinkedIn, managing budgets and billing for campus departments.
Required skills include experience with social media content creation, ad buying, campaign development, and strong communication abilities.
Preferred qualifications include experience in higher education communications, digital video production, analytics, and training others in social media.
Compensation is $23.50 per hour, commensurate with experience, education, and qualifications; the role is full-time and benefits eligible.