Edtech.com's Summary

UMass Lowell is hiring a Sr. Assistant Director of Admissions Communications to lead strategic, data-driven, multi-channel communications supporting undergraduate enrollment goals. The role manages communication planning and execution in Slate CRM, advises Enrollment Management on strategy and system improvements, and collaborates with the marketing office to deliver coordinated communications.

Highlights

Lead development and execution of multi-channel communications for undergraduate admissions.
Manage communication planning and implementation within Slate CRM.
Serve as advisor on communication strategy, system optimization, and user experience.
Collaborate with marketing office to align communication content.
Approve communications and manage scheduling, forms, and portals.
Required proficiency in Slate (Technolutions) including Deliver, forms, dynamic populations, and workflows.
Working knowledge of HTML and CSS for email development.
Bachelor’s degree and 5-7 years of CRM experience in higher education or marketing operations required.
Strong organizational, analytical, and problem-solving skills.
Availability for occasional evening or weekend work during peak admissions periods.

Sr. Assistant Director of Admissions Communications Full Description

General Summary of Position:

The Sr. Assistant Director of Admissions Communications leads the strategic development and execution of data-driven, multi-channel communications that support the University’s undergraduate enrollment goals. This managerial position oversees communication planning and implementation within Slate CRM, ensuring a coordinated, results-oriented approach to prospective student engagement. This role also serves as a key advisor and collaborator across Enrollment Management on communication strategy, systems optimization, and user experience improvements. They work collaboratively with the marketing office to support their communications and content delivered in the communications plan. The role is the last line for communication approval and responsible for scheduling and sending communications, forms and portals using a development cycle process. Some opportunities for remote work available.

Minimum Qualifications (Required):

Bachelor’s degree required
Minimum 5-7 years professional experience working with CRM systems in a higher education or marketing operations setting
Slate (Technolutions) experience strongly preferred, including experience with Deliver, forms, dynamic populations, and workflows
Working knowledge of HTML and CSS specifically for email development
Strong organizational skills and the ability to manage multiple projects under tight deadlines
Excellent analytical, troubleshooting, and problem-solving skills with a keen attention to detail
Commitment to outstanding customer service and the ability to work independently and as part of a cross-functional team
Availability for occasional evening or weekend work during peak admissions periods

Special Instructions to Applicants:

Only Internal Professional (SEIU 888 Professional Union) Bargaining candidates will be considered during the first 10 business days of the posting. All other candidates will be considered after that period.

This is an SEIU 888 Professional Union position, Grade P17.

Initial review of applications will begin immediately and continue until the position is filled. However, the position may close when an adequate number of qualified applications is received.

Some opportunities for remote work available.

Please include a resume and cover letter with your application. Names and contact information of three references will be required during the application process.

Original Job Description

General Summary of Position:

Minimum Qualifications (Required):

Bachelor’s degree required
Minimum 5-7 years professional experience working with CRM systems in a higher education or marketing operations setting
Slate (Technolutions) experience strongly preferred, including experience with Deliver, forms, dynamic populations, and workflows
Working knowledge of HTML and CSS specifically for email development
Strong organizational skills and the ability to manage multiple projects under tight deadlines
Excellent analytical, troubleshooting, and problem-solving skills with a keen attention to detail
Commitment to outstanding customer service and the ability to work independently and as part of a cross-functional team
Availability for occasional evening or weekend work during peak admissions periods

Special Instructions to Applicants:

This is an SEIU 888 Professional Union position, Grade P17.

Initial review of applications will begin immediately and continue until the position is filled. However, the position may close when an adequate number of qualified applications is received.

Some opportunities for remote work available.

Please include a resume and cover letter with your application. Names and contact information of three references will be required during the application process.

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Sr. Assistant Director of Admissions Communications

Edtech.com's Summary

Sr. Assistant Director of Admissions Communications Full Description

Academic Counselor I

Admissions Representative

Justice-involved Enrollment Specialist

Recruitment/Admissions Associate

Advisor, Office of Admissions