Edtech.com's Summary

Risepoint is hiring a Digital Content Strategy Specialist. The role involves developing and executing content strategies to enhance Risepoint's digital presence, supporting website migrations and launches, and collaborating with multiple teams to ensure content aligns with user experience best practices and organizational goals.

Highlights

Develop content strategies aligned with Risepoint business goals and UX best practices.
Support digital content strategy for website migrations, launches, and optimization requests.
Collaborate with UX designers, SEO analysts, content administration, and marketing teams.
Create optimized website templates to improve user experience and content engagement.
Ensure content strategy adherence during new partner and program launches.
Utilize analytics platforms such as Adobe Analytics and Google Analytics.
Possess 1-3 years of digital marketing experience with ecommerce or transactional sites.
Bachelor's degree in English, Communications, Marketing, or related field required.
Proficiency with CMS and CRM systems like Wordpress and Drupal.
Full-time, remote 12-month contract with 40 hours per week and access to Risepoint benefits.

Digital Content Strategy Specialist Full Description

Digital Content Strategy Specialist (Remote - Full Time Contract Role)

US - Remote

Full time

Risepoint assists primarily regional universities in increasing their access and impact by making their academic programs available to students online. Founded in 2007, Risepoint mission is to expand access to high-quality, affordable, and workforce-relevant education, especially for working and adult students. Risepoint brings single-minded dedication to student success, an integrated set of services, and data-driven performance to our collaboration with university partners

Job Summary:

Digital marketing has become vitally important to businesses, and providing highly engaging, quality content to users is critical to stay relevant and competitive in the online education space. The Digital Content Strategy Specialist will make their impact by providing strategic storytelling through content while advancing Risepoint’s digital footprint and performance. This position will provide vital support in guiding content marketing strategies that align with organizational, departmental, team, and individual goals.

As a member of Risepoint’s UX/UI Team, this role will work directly with the Digital & Content Strategy Manager, collaborate with UX designers, content administrators, SEO analysts, product marketing managers, among other cross-organizational stakeholders throughout the company.

The Digital Content Strategy Specialist is someone who can easily create quality marketing content while also being able to identify digital assets that present opportunities for optimization. This individual is a self-starter, intellectually curious, detail-oriented, and a creative problem solver who enjoys a challenge but knows when to speak up and ask questions.

If you enjoy tackling big-picture projects and aren’t afraid to dig into the intricacies of executing digital marketing strategies, we’d love for you to join our team!

Primary Duties And Responsibilities:

Develop content strategies that support overall Risepoint business goals and user experience best practices across all digital assets.
Support digital content strategy efforts pertaining to website migrations, launches, and ad hoc optimization requests.
Cross team collaboration (UX Design, SEO, PMM, CAT, Content, MPM, etc.)
Ensure that content strategy recommendations and UX best practices are adhered to when launching new partner websites, landing pages, or assets by providing content strategy recommendations and assist in project execution of website migrations.
Work closely with the Content Administration Team to create optimized website templates that align with the testing/optimization learns to improve the user experience and content engagement.
Work with the copywriting and content administration teams to ensure templates and content strategy are being adhered to when launching new partners/programs.
Support content strategy efforts for supplemental projects (flesh out some more).

Job Requirements:

Contract Details
- This is a remote, full-time contract position estimated to last 12 months, with a schedule of 40 hours per week (Monday–Friday). You will be employed and paid by Risepoint and will have access to Risepoint benefits.
Education – Experience
- Knowledge of UX/CRO best practices and standards
- Comfort in working with analytics platforms (Adobe Analytics, Google Analytics, or similar)
- Minimum of 1-3 years’ digital marketing experience with e-commerce or
  transactional sites.
- Demonstrated success in improving UX, engagement, lead generation, and
  conversion.
- Bachelors in English, Communications, Marketing or similar.
Skills
- Excellent written and verbal communication skills.
- Strong content strategy and creative skillset.
- Demonstrates critical thinking and problem-solving skills.
- Ability to manage their own schedule and their own projects.
- Ability to work collaboratively with others.
- Detail-oriented, organized self-starter with the ability to multi-task in a fast-paced environment.
- Ability to balance working on different projects while adhering to various deadlines.
- Possesses strong quantitative skills, including analytical abilities.
- Proficiency using digital content management tools and platforms CMS and CRM systems (i.e., Wordpress, Drupal, etc.).

#LI-AD1

RisePoint is an equal opportunity employer and supports a diverse and inclusive workforce

Original Job Description

Digital Content Strategy Specialist (Remote - Full Time Contract Role)

US - Remote

Full time

Job Summary:

If you enjoy tackling big-picture projects and aren’t afraid to dig into the intricacies of executing digital marketing strategies, we’d love for you to join our team!

Primary Duties And Responsibilities:

Develop content strategies that support overall Risepoint business goals and user experience best practices across all digital assets.
Support digital content strategy efforts pertaining to website migrations, launches, and ad hoc optimization requests.
Cross team collaboration (UX Design, SEO, PMM, CAT, Content, MPM, etc.)
Ensure that content strategy recommendations and UX best practices are adhered to when launching new partner websites, landing pages, or assets by providing content strategy recommendations and assist in project execution of website migrations.
Work closely with the Content Administration Team to create optimized website templates that align with the testing/optimization learns to improve the user experience and content engagement.
Work with the copywriting and content administration teams to ensure templates and content strategy are being adhered to when launching new partners/programs.
Support content strategy efforts for supplemental projects (flesh out some more).

Job Requirements:

Contract Details
- This is a remote, full-time contract position estimated to last 12 months, with a schedule of 40 hours per week (Monday–Friday). You will be employed and paid by Risepoint and will have access to Risepoint benefits.
Education – Experience
- Knowledge of UX/CRO best practices and standards
- Comfort in working with analytics platforms (Adobe Analytics, Google Analytics, or similar)
- Minimum of 1-3 years’ digital marketing experience with e-commerce or
  transactional sites.
- Demonstrated success in improving UX, engagement, lead generation, and
  conversion.
- Bachelors in English, Communications, Marketing or similar.
Skills
- Excellent written and verbal communication skills.
- Strong content strategy and creative skillset.
- Demonstrates critical thinking and problem-solving skills.
- Ability to manage their own schedule and their own projects.
- Ability to work collaboratively with others.
- Detail-oriented, organized self-starter with the ability to multi-task in a fast-paced environment.
- Ability to balance working on different projects while adhering to various deadlines.
- Possesses strong quantitative skills, including analytical abilities.
- Proficiency using digital content management tools and platforms CMS and CRM systems (i.e., Wordpress, Drupal, etc.).

#LI-AD1

RisePoint is an equal opportunity employer and supports a diverse and inclusive workforce

Let me find your next job.

Thanks - you're signed up.

Digital Content Strategy Specialist

Edtech.com's Summary

Digital Content Strategy Specialist Full Description

Marketing Manager, Rosetta Stone for Enterprise

Marketing Operations Manager

Digital Marketing Manager

Senior Product Marketing Manager, 6-12 ELA

Director, Growth Enablement