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Scholastic

eCommerce Marketer

🇺🇸 Hybrid - New York, NY

🕑 Full-Time

💰 $74K - $86K

💻 Marketing

🗓️ September 21st, 2025

Edtech.com's Summary

Scholastic is hiring an eCommerce Marketer to join the Digital Services Content Operations Team. This role involves developing, executing, and analyzing multi-channel marketing campaigns to drive traffic and revenue, working collaboratively across teams to coordinate efforts in email, social media, and content channels.

Highlights
  • Develop and execute cross-channel eCommerce marketing campaigns including email, social media, content, and paid efforts.
  • Coordinate campaign execution with eCommerce, design, and channel marketing teams.
  • Track and analyze campaign performance data, generating reports to improve effectiveness.
  • Require 3-5 years of experience in eCommerce or direct-to-consumer digital marketing.
  • Undergraduate degree in marketing, business, or related field required.
  • Strong project management, communication, and analytical skills essential.
  • Experience with Adobe Experience Manager, Jira, and Adobe Analytics preferred but not required.
  • Annual salary range between $74,000 and $86,000.
  • Customers include children, schools, and communities globally via Scholastic’s children's book and educational product platforms.
  • Benefits include comprehensive health plans, 401(k) with Roth and Traditional options, tuition-free degree programs, parental leave, and an Employee Stock Purchase Plan with a 15% discount.

eCommerce Marketer Full Description

eCommerce Marketer
New York, New York
Full time

Job Description:

NOTE: This role is based in NYC and requires a minimum of three days a week in the SoHo, NY office.

THE OPPORTUNITY
The eCommerce Marketer serves a critical role on the Digital Services Content Operations Team, bringing multi-channel marketing strategies to life. Reporting to the Director of eCommerce marketing, in this role you will develop, execute, and analyze cross-channel campaigns aimed to drive traffic and revenue. The ideal candidate for this role is a collaborative team player with prior digital marketing experience for an eCommerce retailer, crafting and delivering campaigns for email, social, and content channels.  Being analytically minded, detail-oriented, and passionate about making a difference is a must for this role.

RESPONSIBILITIES
Campaign Development: Assist in planning and creating campaigns across various channels including email, content, social media, and paid efforts
Campaign Execution: Coordinate campaign execution efforts across teams including eCommerce, design, and channel marketing

Data Analysis and Reporting: Track campaign performance, analyze results, and generate reports to evaluate effectiveness and identify areas for improvement.

About Scholastic
For more than 100 years, Scholastic Corporation (NASDAQ: SCHL) has been meeting children where they are – at school, at home and in their communities – by creating quality content and experiences, all beginning with literacy. Scholastic delivers stories, characters, and learning moments that empower all kids to become lifelong readers and learners through bestselling children’s books, literacy- and knowledge-building resources for schools including classroom magazines, and award-winning, entertaining children's media. As the world's largest publisher and distributor of children's books through school-based book clubs and book fairs, classroom libraries, school and public libraries, retail, and online, and with a global reach into more than 135 countries, Scholastic encourages the personal and intellectual growth of all children, while nurturing a lifelong relationship with reading, themselves, and the world around them. Learn more at www.scholastic.com.

Some benefits that we offer:
  • Full suite of health and wellness benefits (including a $0 deductible Medical Plan)
  • Retirement Savings Plan 401(k) with options for both Roth and Traditional Contributions
  • Tuition-Free programs for undergraduate and graduate degrees
  • Generous Parental Leave Program
  • Employee Stock Purchase Plan (ESPP) with opportunity for discounted stock at a 15% discount

Thank you for your consideration in choosing Scholastic.

#LI-MV1
#LI-HYBRID

Qualifications

HOW YOU CAN FIT (Qualifications)
Knowledge, Skills, and Abilities:
  • Enthusiastic team-player and self-starter that enjoys owning an effort and driving it to completion 
  • Exceptional verbal and written communication skills, with a keen eye for marketing creative and copy-writing
  • Must be highly organized with excellent project management skills, having the ability to juggle multiple workflows and priorities simultaneously in a fast-paced environment
  • Strong analytical and problem-solving skills 
  • Ability to establish goals and set clear expectations, prioritize activities, and follow through to completion
  • Eagerness to identify and implement new opportunities throughout the customer journey to deliver excellent customer interactions across touchpoints
  • Excellent interpersonal skills, including problem resolution and coordination across teams
  • Flexibility and adaptability to adjust and alter approach promptly and efficiently, when needed
  • Ability to quickly learn and adapt to new technologies and programs

Preferred Skills and Knowledge (not required for consideration):
  • Experience with web platforms such as Adobe Experience Manager or similar
  • Experience with project tracking tools such as Jira, etc.
  • Experience with analytics platforms such as Adobe Analytics

Experience: 3-5 years of experience in eCommerce or related direct-to-consumer digital marketing

Education: Undergraduate degree in marketing, business, or related field

Time Type:

Full time

Job Type:

Regular

Job Family Group:

Internet/E-Commerce

Location Region/State:

New York

Compensation Range:

Annual Salary: 74,000.00 - 86,000.00

EEO Statement:

Scholastic is an Equal Opportunity Employer. Our policy is clear: there shall be no discrimination on the basis of race, religion, color, sex, pregnancy, national origin, marital status, sexual orientation, gender identity or expression, age, non-disqualifying physical or mental disability, or status as a disabled veteran or Vietnam veteran. Those factors shall not influence the determination of qualifications for a job or other opportunity within the company. Further, all personnel actions (such as compensation, tuition aid, benefits, transfers, promotions, and dismissals, company-sponsored training, social and recreational programs) shall be administered without discrimination.